This talk covers the future of brand and design innovation in an increasingly fragmented world. It\'s not a discussion on new or emerging technologies, but rather a conversation about new and emerging mindsets. Audio podcast: http://audio.sxsw.com/2009/podcasts/D2%20SXSW_PODCASTS/031409_AM1_Lv3_RM8_InteractiveBeyondTheScreen.mp3