Talk - Joana Duarte / Vasco Mendonça - Industry Sessions #2 - Digital Marketing Strategy - Powered By EDIT.

14. • Revenue for the full year 2013 was $7.87 billion, an
increase of 55% year-over-year.
• Daily active users (DAUs) were 757 million on average
for December 2013, an increase of 22% year-over-year.
• Mobile DAUs were 556 million on average for
December 2013, an increase of 49% year-over-year.
• Monthly active users (MAUs) were 1.23 billion as of
December 31, 2013, an increase of 16% year-over-year.
• Mobile MAUs were 945 million as of December 31,
2013, an increase of 39% year-over-year.

32. Connected
Cars

33. Geofencing

34. Um novo ângulo
de visão

35. Crowdsourcing

36. Reinventar a
notícia

37. O efémero

38. Social
Hijacking

39. Redes sociais
utilitárias

40. Olhar para
as coisas
como se
fosse a
primeira vez

41. George Prest, VP da R/GA London, “There's never been a
better time to work in advertising”, Guardian, 17/01/14