1. How Tagging Today
Increases Access
Tomorrow
July 10, 2013
Elizabeth F. McLean MSLS CKM
Knowledge Management Reference Group

2. We Label and Describe Valued Objects

4. Label your project content so others can find and apply it

5. Share What You Know

6. Tags and Categories added by users
• Connect knowledge assets to
provide a more complete picture
• Connect people to knowledge in
context
• Connect people to experts in context
(problem solving, new insights)
• Empowers Contributors
• Personalizes Access

7. At the point of content creation
Tags, Categories, Keywords or labels
• Least effort, least expensive
• Organic to project
• Flexible
• Work in all kinds of collaboration tools
• Can contribute to updated controlled
vocabularies
• KM: Can inform where gaps are or depict
other patterns

8. • Private, Group, Social, Automatic
• Apply in organization collaboration
where users engage with content
• Personalized
• Group created finding aids at the
point of project, evaluation or ah-hah
moment
Types of Tags Today

9. Why We Tag
• Label applied to knowledge assets
by experts
• User generated content explosion in
social and enterprise content
• Interactivity and sharing
• Culture of engagement and influence
• Access and discoverability on trust
network

10. Tag Cloud of Tag Types
Timme Munk’s Folksonomies – The Significance of Least Effort using Wordle Tag Cloud generator.
http://www.wordle.net/show/wrdl/6875794/Folksonomies-the_Significance_of_Least_Effort

11. Remedy: Label your Stuff
Agency Resources
• Google Drive-
labels
• Google Sites -
Categories
• Blogs
(WordPress) –
Categories and
Tags
• SharePoint
Team Sites –
Description,
Tags
• Drupal- Tags
• MediaWiki -
Categories
@2012 Created by Tracey Holinka of chaostoclarity.com/ Chaos To Clarity™

12. Content Context and Users: Apply Tags Here

13. Apply Tags Here: KM and Information Life
Cycles Integrated
Cycle: http://www.caci.com/fcc/KM/

14. • Keys to access, analysis, and
discovery to strategic project assets
• Applicable to each activity in KM
cycle
• Shows how Users apply Context to
Content owned within program
framework
• Visual “Search” guide for quick
scanning of info
KM Tool/Concept: We know. What’s in it for us?

15. Looking at Tags and Categories with KM Lens
• Provides snapshot of content within
the context of the experts and project
• What do we see here? What should
we see here? Where are our gaps?
• Why are we doing it like this? What
could be better?
• Do these visual labels match our
strategies and objectives?

16. CHALLENGES FOR ADOPTION,
MAINTAINING OR SUSTAINING
Conversations and Applications:

17. SUMMARY, DISCUSSION AND
QUESTIONS

18. Resources
• Modular Unified Tagging Ontology
(MUTO) http://purl.org./muto
• Timme Munk’s Folksonomies – The
Significance of Least Effort using
Wordle Tag Cloud generator.
http://www.wordle.net/show/wrdl/687
5794/Folksonomies-
the_Significance_of_Least_Effort