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敬業、卓越、樂群、創新精神
Presenter: JIAN-HUA FU
emprorgame@gmail.com
1
Innovative business model development based on
service design-A case study of Internet of Things
敬業、卓越、樂群、創新精神
OUTLINE
1. Introduction
2. Literature Review
3. Innovation business model
4. Implementation
5. Evaluate
6. Conclusions
2
敬業、卓越、樂群、創新精神
1.Introduction
• Mobile service (M-service)
– According to ERICSSON Mobility Report
(2014/6), it estimates that there are around 6.1
billion people using smartphones worldwide in
2020.That means more and more Mobile service
(M-service) will to be developed and used for user.
3
敬業、卓越、樂群、創新精神
1.Introduction
• Internet of things(IoT) service
– All devices are linked together as much as possible
on the commercial activities of the entity IoT, as
well as how to operate or provide services, so IoT
can achieve significant results.
4
敬業、卓越、樂群、創新精神
1.Introduction
• The basic elements of IoT :
1. Mobility and locality,
2. Quality or quantity,
3. Data storage and transmission solutions,
4. Effective data analysis and access,
5. Devices
5
敬業、卓越、樂群、創新精神
2.Literature Review
• Service Science
– Based on Service design Double Diamond method
6
敬業、卓越、樂群、創新精神
2.Literature Review
• ibeacon
• iBeacon can build
a single area when
consumer enter
this area and use
iBeacon
APP(Application,
APP) by their
smartphones,they
will receive a
particular ID.
7
敬業、卓越、樂群、創新精神
3.Innovation business model
8
敬業、卓越、樂群、創新精神
3.Innovation business model
9
敬業、卓越、樂群、創新精神
3.Innovation business model
10
敬業、卓越、樂群、創新精神
4.Implementation
• The bookstore serves as a
demonstrationsite.
• Test how the beacon
connects smart devices and
databases, simulates the
behavior of the purchase of
goods.
• When consumers can re-
enter the same store, related
products will be shown
consumers.
11
敬業、卓越、樂群、創新精神
4.Implementation
• Based on ibeacon of IoT
operate process
12
敬業、卓越、樂群、創新精神
5.Evaluate
• Preliminaryresults of
the questionnaires can
verify that the service is
feasibility.
• Collectinguser data also
allows the service
provider to meet the
needs of users of the
service plan, and the
user can also benefit
from the service.
13
敬業、卓越、樂群、創新精神
6.Conclusions
• In this study, small-scale tests such as beacon,
are smart devices do initial communication.
• It is necessary to first formulate in the early
planning to collect data, and clearly inform
consumers of what information will be
collected, and to what extent do they use and
analyses the data, so as to achieve maximum
benefits.
14
敬業、卓越、樂群、創新精神
Q&A
Thank you all for your
time and participation!
15

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Iceas presen- innovative business model development base on service design - a case study of internet of things