1. DONʼT WORRY!
IʼM NOT GOING TO TALK ABOUT POLITICS
IʼM GONNA TALK ABOUT MEMES
(STARTING WITH MY OWN)
(WHICH IS, ADMITTEDLY, POLITICAL)
(I AM SORRY THAT I LIED TO YOU.)
(no. i am not. that was also a lie. sorry.)

2. This is my wife Harper. She is obsessed with cycling.
(Please give it up for Harper, yo.)

6. WTF‽‽‽ They give book deals to anybody these days I guess.

8. Anil Dash: SuperBlogger.
(the same guy who
helped bring you
goatse and the lolcats)

13. Sorry. That last slide was sort of a bummer wasnʼt it?
Here. Please enjoy this reassuringly generic stock art. It is a picture of some fruit. If you would like,
you can pretend that the fruit represents something like productivity or churn rate or ROI.
(Please be aware the banana is just a banana.)

14. Four Rules of Memes
• You Canʼt Predict a Meme
• You Canʼt Force a Meme
• You Canʼt Control a Meme
• But You Can Join a Meme

15. Half a million people watched this junk last week. Now thatʼs some fruit!

16. More than 23,000 people ditched 10 Facebook “friends” just to score a free burger that tastes
like itʼs made from cow assholes. Imagine what you could accomplish with a good product.

17. Remember Simpsonize Me?
Yeah, me either.

18. I have a single-serving site problem

19. memes are hit or miss
Most Things Fail!
(the important thing is to try)
(and itʼs really fun to try)
FULL OF WIN: FULL OF FAIL:
barackobamaisyournewbicycle.com whatisgaryveeon.com
yahoorezinr.com pleasefave.us
thatbuttondoesntactuallydoanything.com
barackobamawilllookyouintheeye.com
hatingyouismynewbicycle.com
nationofwhiners.us
douchi.es <-- (still hoping for a win)

20. donʼt overthink it; just go away and
MAKE IT