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An Introduction to Enactus
For Business Advisers
An Introduction to Enactus
En-act-us
Entrepreneurial - having the perspective to see an
opportunity and talent to create value from that
opportunity;
Action - the willingness to do something and the
commitment to see it through even when the outcome is
not guaranteed;
Us – a community of business people and academics
helping a new generation of young leaders understand the
promise of business to create meaningful and lasting
change.
Seeing
possibilities.
Taking action.
Enabling
progress.
We are a community of student,
academic and business leaders
committed to using the power of
entrepreneurial action to transform
lives and shape a better, more
sustainable world.
Enactus Worldwide (founded 1975)
38 Country Operations
115 Countries Impacted
440 Corporate & Organizational Partners
1,600 Universities & Colleges
6,500 Community Outreach Projects
62,000 Participating Students
5,700,000 Student Volunteer Hours
13,139,124 Beneficiaries
UK (founded 2001)
53 Universities
2800 Participating Students
243 Community Outreach Projects
186,896 Student Volunteer Hours
4801 Beneficiaries
Enactus UK Our Purpose:
to enable progress through entrepreneurial action
Seeing Possibilities
Taking Action
Enabling Progress
What do Enactus teams do?
 They build a sustainable Enactus
team at their university
 They deliver social projects that
meet the Enactus criterion
 They deliver commercial projects
(and other fundraising activities)
to finance their social projects
They present their projects
at National and
International Competitions

Annual report
Audio-visual presentation
Q&A
Enactus Projects
Project Criterion:
Considering the relevant economic, social and
environmental factors, which Enactus team most
effectively empowered people in need by applying
business and economic concepts and an
entrepreneurial approach to improve their quality
of life and standard of living?

Five basic elements of an Enactus project:
•Identifying a need
•Teaching/Knowledge transfer of business skills/knowledge
•Empowerment of others
•Measurable & sustainable impact in QOL/SOL
•Sustainability – social, environmental, economic factors

“Give me a fish, I will eat for a day; teach me to fish and I will eat for a
lifetime.”
Support Network
University
Adviser[s]
Enterprise Team/
Business
School

Business
Advisers
Careers
Service

Community
Volunteering

Sponsor
Companies

Enactus
Alumni

= Business
Advisory Board

Local Business/
NGO’s/
Social
Enterprise
Enactus UK Statistics
Enactus students by gender

40.2
59.8

Male
Female
Projects by Region and type
3% 2%

1%

13%

UK

Africa
Central/South America

81%

India
Asia

Number of projects

243

Student hours invested

186,896

Beneficiaries directly impacted

4,801

Existing Business Development: 35%
New Business Development: 28%
Social Inclusion: 28%
Employability: 19%
School Education: 18%
Skilled Labour: 13%
Financial Literacy: 13%
Technology: 7%
Environment: 6%
Agriculture & Irrigation: 5%
Energy: 4%
Health & Sanitation: 2%
Volunteering: 2%
Hunger: 2%
Water: 1%
Project Beneficiaries 2013

15%
Men

23%
Youth

5%
Homeless

3%
Refugees

23%
Women

2%
Elderly

16%
Unemployed

41%
SMEs, Entrepreneurs, S
ocial Enterprises

10%
Children

4%
Prisoners/Ex-offenders

1%

1%

Families

Veterans/Families

6%
Disabled

6%
Farmers

11%
Rural Communities
Enactus UK Universities
2013 - 14
Aston University

University of Kent

Queen’s University, Belfast

University of Bath

King's College London

Queen Mary, University of London

University of Bedfordshire

Lancaster University

University of Reading

University of Birmingham

University of Leeds

Royal Holloway, University of London

University of Bristol

Leeds Metropolitan University

Salford University

BPP University College

University of Leicester

University College London (UCL)

University of Cambridge

Lincoln University

University of Sheffield

Cardiff University

University of Liverpool

Southampton Solent University

City University, London

London Metropolitan University

Staffordshire University

Durham University

London School of Economics

University of Southampton

University of East Anglia (UEA)

Loughborough University

University of Strathclyde

University of Edinburgh

University of Manchester

University of Surrey

University of Essex

Newcastle University

Sussex University

University of Exeter

Nottingham Trent University

Swansea University

University of Glasgow

University of Nottingham

Teesside University

Imperial College, London

Oxford University

University of Warwick

Keele University

Oxford Brookes University

University of West of England (UWE)

Plymouth University

University of York
Practical Benefits- Students
The opportunity to :
Make a positive difference in our world
Participate in meaningful learning experiences
Develop diverse skills
Be part of a team
Gain insights into a variety of organisations
Enhance career opportunities
Improve employability skills
Meet and connect with students with a shared vision
Compete and travel internationally
“Enactus has shown me how to change people's lives by
changing mine. It affected me in every aspect of my life”
Practical Benefits- Business
Advisers
Develop relationships with quality students
Source of talent recruitment
Support communities through practical CSR
Use as a personal development programme for your own staff
Network with peers, business executives and opinion formers
at Enactus events
Market your organisation to university students and the wider
business community in a unique way
Expand campus relationships
“Business helping to develop the potential of university
students in a way that is both effective for them, and
meaningful to the community.”
Project Examples
BPP University

The team from Enactus BPP partnered with Kalayaan, a charity providing
emergency support to domestic migrant workers in the UK. They initially
identified five beneficiaries and taught them the soft skills and business skills
required to set up a social enterprise cleaning business. The team also obtained
several cleaning contracts for the new business.
Freedom Workers has become a fully-fledged social enterprise which is
managed by the beneficiaries with eight full-time employees. The team taught
the beneficiaries the train the trainer approach empowering them to employ and
train new staff.
The original five employees have all gained the confidence to find their own
accommodation, become independent and fully integrated into society.
Project Examples
University of Nottingham

Pulp Friction

The team worked with Jill, a social entrepreneur who dreamed of giving
disabled people work but who lacked the business skills to make her dream a
reality.
The delivered training in online marketing, computerised accounting and a
social media plan to promote her business. The USP of the business is that the
smoothies are made by a kinetically powered bicycle using locally sourced
organic fruit and vegetables.
Jill now employs three disabled people giving them new found
independence, improved self-esteem with a support network that helps to
integrate them into the community.
Jill now has the confidence to expand her business and to create further
opportunities in the future.
Project Examples
University of Sheffield

The team at Sheffield partnered with 3 safe houses across the city which house
vulnerable sex trafficked women recently seized from brothels. Their aim is to
help the women gain asylum and learn to trust again before moving out and
leading an independent life.
They provide the 54 women with individual mentoring, employability and
business skills through setting up their own enterprises. One example is a
jewellery enterprise that sells bracelets to raise awareness of human trafficking.
The team then support the women in making the transition into society.
So far 16 of the women have successfully moved out of the safe house and can
support themselves through employment or their own business.
Project Examples
University of Sheffield

The HOPE project has expanded to Nigeria to tackle the problem of human
tracking at its source. In Nigeria 70% of the population live below the poverty
line. Many are so desperate for a better life that they get tricked into being
trafficked by the promise of a job.
The Sheffield team worked with 10 women in a community vulnerable to human
trafficking to set up a shea butter business using natural resources that are
usually left to rot. They showed the women how to produce a high quality
product and provided them with the business management skills needed to run
a successful enterprise. The women now have a stable income. They are now
expanding and have trained more women to run the business. Profits from the
business are invested in a well that provides clean drinking water for 800
people.
The Business Adviser Role
Employee Engagement
Business Adviser Role
Project Development
Help the team analyse current projects
Challenge the team to develop new projects
Encourage the team to innovate and stay relevant to the
changing needs of the community

Help the team to identify measurable outcomes and metrics
for each project
Ensure the team utilises the Enactus judging criteria as a
guide to running projects
Business Adviser Role
Sustainability
Core functions, team management and structure
Help the team to develop community partnerships
Financial self-sustainability
Help the team identify sources of funding for projects
and team sustainability
Meet with university administrators to encourage
them to see the impact Enactus has in the community
and on the students themselves
Business Adviser Role
Training
Project management

Leadership skills

Finance

Interviewing skills

Accountancy

Communication skills

Marketing

Presentation skills

Business planning

Organisational skills

Report writing

Team working
Types of Support
On average 4 BAB meetings a year
Formal meetings, chaired by the CRE, with an agenda and minutes
All Business Advisers from varied backgrounds
Management Team and Project Leaders
Discuss overall team and project progress
More general assistance
Types of Support
Personal or Project BAB
Business Adviser mentors just the Team Leader, Project Leader or key member
of the team
Might consist of 1 or 2 advisors who work with 1 student or project team
Regular email contact, calls where preferred, and regular meetings
Advantages:
Develop very personal relationships through direct mentoring
Help individual vision for a team/project
Process
Enactus Team: Corporate Relations Executive
•

Each team will appoint a student Corporate Relations Executive (CRE)

•

Teams are advised to place the responsibility of BAB
development, contact, communication and management in one person’s hands

•

Accountable to the team for the success of their BAB programme

•

Should aim to engage Business Advisers and remain in regular contact

Enactus UK
Enactus UK will support both the Enactus teams and the Business Advisors to ensure that
contact is made and that communication is maintained throughout the academic year

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An Introduction To Enactus For Business Advisers

  • 1. An Introduction to Enactus For Business Advisers
  • 2. An Introduction to Enactus En-act-us Entrepreneurial - having the perspective to see an opportunity and talent to create value from that opportunity; Action - the willingness to do something and the commitment to see it through even when the outcome is not guaranteed; Us – a community of business people and academics helping a new generation of young leaders understand the promise of business to create meaningful and lasting change.
  • 3. Seeing possibilities. Taking action. Enabling progress. We are a community of student, academic and business leaders committed to using the power of entrepreneurial action to transform lives and shape a better, more sustainable world.
  • 4. Enactus Worldwide (founded 1975) 38 Country Operations 115 Countries Impacted 440 Corporate & Organizational Partners 1,600 Universities & Colleges 6,500 Community Outreach Projects 62,000 Participating Students 5,700,000 Student Volunteer Hours 13,139,124 Beneficiaries UK (founded 2001) 53 Universities 2800 Participating Students 243 Community Outreach Projects 186,896 Student Volunteer Hours 4801 Beneficiaries
  • 5. Enactus UK Our Purpose: to enable progress through entrepreneurial action Seeing Possibilities Taking Action Enabling Progress
  • 6. What do Enactus teams do?  They build a sustainable Enactus team at their university  They deliver social projects that meet the Enactus criterion  They deliver commercial projects (and other fundraising activities) to finance their social projects They present their projects at National and International Competitions Annual report Audio-visual presentation Q&A
  • 7. Enactus Projects Project Criterion: Considering the relevant economic, social and environmental factors, which Enactus team most effectively empowered people in need by applying business and economic concepts and an entrepreneurial approach to improve their quality of life and standard of living? Five basic elements of an Enactus project: •Identifying a need •Teaching/Knowledge transfer of business skills/knowledge •Empowerment of others •Measurable & sustainable impact in QOL/SOL •Sustainability – social, environmental, economic factors “Give me a fish, I will eat for a day; teach me to fish and I will eat for a lifetime.”
  • 9. Enactus UK Statistics Enactus students by gender 40.2 59.8 Male Female
  • 10. Projects by Region and type 3% 2% 1% 13% UK Africa Central/South America 81% India Asia Number of projects 243 Student hours invested 186,896 Beneficiaries directly impacted 4,801 Existing Business Development: 35% New Business Development: 28% Social Inclusion: 28% Employability: 19% School Education: 18% Skilled Labour: 13% Financial Literacy: 13% Technology: 7% Environment: 6% Agriculture & Irrigation: 5% Energy: 4% Health & Sanitation: 2% Volunteering: 2% Hunger: 2% Water: 1%
  • 11. Project Beneficiaries 2013 15% Men 23% Youth 5% Homeless 3% Refugees 23% Women 2% Elderly 16% Unemployed 41% SMEs, Entrepreneurs, S ocial Enterprises 10% Children 4% Prisoners/Ex-offenders 1% 1% Families Veterans/Families 6% Disabled 6% Farmers 11% Rural Communities
  • 12. Enactus UK Universities 2013 - 14 Aston University University of Kent Queen’s University, Belfast University of Bath King's College London Queen Mary, University of London University of Bedfordshire Lancaster University University of Reading University of Birmingham University of Leeds Royal Holloway, University of London University of Bristol Leeds Metropolitan University Salford University BPP University College University of Leicester University College London (UCL) University of Cambridge Lincoln University University of Sheffield Cardiff University University of Liverpool Southampton Solent University City University, London London Metropolitan University Staffordshire University Durham University London School of Economics University of Southampton University of East Anglia (UEA) Loughborough University University of Strathclyde University of Edinburgh University of Manchester University of Surrey University of Essex Newcastle University Sussex University University of Exeter Nottingham Trent University Swansea University University of Glasgow University of Nottingham Teesside University Imperial College, London Oxford University University of Warwick Keele University Oxford Brookes University University of West of England (UWE) Plymouth University University of York
  • 13. Practical Benefits- Students The opportunity to : Make a positive difference in our world Participate in meaningful learning experiences Develop diverse skills Be part of a team Gain insights into a variety of organisations Enhance career opportunities Improve employability skills Meet and connect with students with a shared vision Compete and travel internationally “Enactus has shown me how to change people's lives by changing mine. It affected me in every aspect of my life”
  • 14. Practical Benefits- Business Advisers Develop relationships with quality students Source of talent recruitment Support communities through practical CSR Use as a personal development programme for your own staff Network with peers, business executives and opinion formers at Enactus events Market your organisation to university students and the wider business community in a unique way Expand campus relationships “Business helping to develop the potential of university students in a way that is both effective for them, and meaningful to the community.”
  • 15. Project Examples BPP University The team from Enactus BPP partnered with Kalayaan, a charity providing emergency support to domestic migrant workers in the UK. They initially identified five beneficiaries and taught them the soft skills and business skills required to set up a social enterprise cleaning business. The team also obtained several cleaning contracts for the new business. Freedom Workers has become a fully-fledged social enterprise which is managed by the beneficiaries with eight full-time employees. The team taught the beneficiaries the train the trainer approach empowering them to employ and train new staff. The original five employees have all gained the confidence to find their own accommodation, become independent and fully integrated into society.
  • 16. Project Examples University of Nottingham Pulp Friction The team worked with Jill, a social entrepreneur who dreamed of giving disabled people work but who lacked the business skills to make her dream a reality. The delivered training in online marketing, computerised accounting and a social media plan to promote her business. The USP of the business is that the smoothies are made by a kinetically powered bicycle using locally sourced organic fruit and vegetables. Jill now employs three disabled people giving them new found independence, improved self-esteem with a support network that helps to integrate them into the community. Jill now has the confidence to expand her business and to create further opportunities in the future.
  • 17. Project Examples University of Sheffield The team at Sheffield partnered with 3 safe houses across the city which house vulnerable sex trafficked women recently seized from brothels. Their aim is to help the women gain asylum and learn to trust again before moving out and leading an independent life. They provide the 54 women with individual mentoring, employability and business skills through setting up their own enterprises. One example is a jewellery enterprise that sells bracelets to raise awareness of human trafficking. The team then support the women in making the transition into society. So far 16 of the women have successfully moved out of the safe house and can support themselves through employment or their own business.
  • 18. Project Examples University of Sheffield The HOPE project has expanded to Nigeria to tackle the problem of human tracking at its source. In Nigeria 70% of the population live below the poverty line. Many are so desperate for a better life that they get tricked into being trafficked by the promise of a job. The Sheffield team worked with 10 women in a community vulnerable to human trafficking to set up a shea butter business using natural resources that are usually left to rot. They showed the women how to produce a high quality product and provided them with the business management skills needed to run a successful enterprise. The women now have a stable income. They are now expanding and have trained more women to run the business. Profits from the business are invested in a well that provides clean drinking water for 800 people.
  • 19. The Business Adviser Role Employee Engagement
  • 20. Business Adviser Role Project Development Help the team analyse current projects Challenge the team to develop new projects Encourage the team to innovate and stay relevant to the changing needs of the community Help the team to identify measurable outcomes and metrics for each project Ensure the team utilises the Enactus judging criteria as a guide to running projects
  • 21. Business Adviser Role Sustainability Core functions, team management and structure Help the team to develop community partnerships Financial self-sustainability Help the team identify sources of funding for projects and team sustainability Meet with university administrators to encourage them to see the impact Enactus has in the community and on the students themselves
  • 22. Business Adviser Role Training Project management Leadership skills Finance Interviewing skills Accountancy Communication skills Marketing Presentation skills Business planning Organisational skills Report writing Team working
  • 23. Types of Support On average 4 BAB meetings a year Formal meetings, chaired by the CRE, with an agenda and minutes All Business Advisers from varied backgrounds Management Team and Project Leaders Discuss overall team and project progress More general assistance
  • 24. Types of Support Personal or Project BAB Business Adviser mentors just the Team Leader, Project Leader or key member of the team Might consist of 1 or 2 advisors who work with 1 student or project team Regular email contact, calls where preferred, and regular meetings Advantages: Develop very personal relationships through direct mentoring Help individual vision for a team/project
  • 25. Process Enactus Team: Corporate Relations Executive • Each team will appoint a student Corporate Relations Executive (CRE) • Teams are advised to place the responsibility of BAB development, contact, communication and management in one person’s hands • Accountable to the team for the success of their BAB programme • Should aim to engage Business Advisers and remain in regular contact Enactus UK Enactus UK will support both the Enactus teams and the Business Advisors to ensure that contact is made and that communication is maintained throughout the academic year