Erfan Moradian

innovation economics strategy just price subjective value austrian school harper theory value reinvention haxioms best product total customer solutions system lock-in corporate strategy customer centered strategy business delta model configuration offering experience product branding business model neo-schumpeterian qualitative transformation dynamic processes intuition bounded rationality decision making behavioral economics dynamic code verification qr code ble near sound data transfer mobile payment magnetic secure transmission emv bitcoin mobile wallet near field communication nfc barcode performance measurement kpi strategic planning key performance indicator kaplan balanced scorecard strategy implementation norton strategic management competitive advantage value innovation startup cirque du soleil red ocean strategy blue ocean strategy creativity