Leveraging geo-targeting with Google Analytics.

1. Geo Targeting KPIs
Google Analytics
By: Errett Cord
Email: ecord@ecord.us
Twitter: @errettcord

2. Transactions Distribution per Country
This report provides very useful insights since it allows
you to distinguish the nationality of your clients. It can
be found under the Visitors Section in the Map Overlay
Report. The information is located in the “e-commerce”
tab of the previous page and it shows you the
transaction distribution by country/territory.

3. Bounce Rate Distribution Per Country
This info can be found on the same map overlay table and it
shows the distribution of bounce rate by Country/territory.

4. Traffic Distribution by Country/Territory
This information is provided in the map overlay report and it
can easily be found under the Visitors menu of Google
Analytics console.

5. Connect
By: Errett Cord
Email: ecord@ecord.us
Twitter: @errettcord
Website: www.cordstrategies.com