Breve Introducción a Lean Startup para comunidad de programadores de Perú.

1. INTRODUCCIÓN A
THE LEAN STARTUP
ERNESTO TAGWERKER
Febrero 2014
Wednesday, February 12, 14

2. @etagwerker
Wednesday, February 12, 14

3. @_nesto
Wednesday, February 12, 14

4. FUNDADOR & CEO
Wednesday, February 12, 14

5. Wednesday, February 12, 14

6. MEETUP MENSUAL
Wednesday, February 12, 14

7. Wednesday, February 12, 14

8. WEB
STARTUPS
Wednesday, February 12, 14

9. DESPERDICIO DE
DINERO
Wednesday, February 12, 14

10. DESPERDICIO DE
TIEMPO
Wednesday, February 12, 14

11. Wednesday, February 12, 14

12. FOCO EN
EJECUCIÓN
Wednesday, February 12, 14

13. Concepto
+ Plan de
Negocios
Wednesday, February 12, 14
Desarrollo
Alpha/
Beta
Test
Launch

14. Concepto
+ Plan de
Negocios
Wednesday, February 12, 14
Desarrollo
Alpha/
Beta
Test
Launch

15. Wednesday, February 12, 14

16. ERRORES
CLÁSICOS
Wednesday, February 12, 14

17. FEATURITIS
Wednesday, February 12, 14

18. STEALTH
MODE
Wednesday, February 12, 14

19. HIPÓTESIS
FUNDAMENTALES
SIN VALIDACIÓN
Wednesday, February 12, 14

20. BUSINESS PLAN
MEETS
MARKET
“Everybody has a plan
until they get punched in the face.”
Wednesday, February 12, 14

21. Wednesday, February 12, 14

22. THE
LEAN
STARTUP
Wednesday, February 12, 14

23. Wednesday, February 12, 14

24. Wednesday, February 12, 14

25. Learn
Data
Code
Measure
Wednesday, February 12, 14
Build
Idea

26. DESARROLLO
DE CLIENTES
DESARROLLO
DE PRODUCTO
Wednesday, February 12, 14

27. PROBLEM
SOLUTION
Wednesday, February 12, 14
FIT

28. PRODUCT
MARKET
Wednesday, February 12, 14
FIT

29. FOCO EN
APRENDIZAJE
Wednesday, February 12, 14

30. DESARROLLO DE CLIENTES
STOP
Customer
Discovery
Wednesday, February 12, 14
STOP
Customer
Validation
STOP
Customer
Creation
Company
Building

31. Learn
Data
X
Measure
Wednesday, February 12, 14
Build
Idea

32. Build
Idea
Learn
Data
Experimento
Measure
Wednesday, February 12, 14

33. Learn
Data
MVP
Measure
Wednesday, February 12, 14
Build
Idea

34. PRODUCTO
MÍNIMO
VIABLE
Wednesday, February 12, 14

35. Wednesday, February 12, 14

36. ¿CÓMO EMPEZAMOS?
Wednesday, February 12, 14

37. Wednesday, February 12, 14

38. IDEA
Wednesday, February 12, 14

39. MODELO DE
NEGOCIOS
Wednesday, February 12, 14

40. LEAN CANVAS
(ASH MAURYA)
Wednesday, February 12, 14

41. CONJUNTO DE
HIPÓTESIS
Wednesday, February 12, 14

42. Idea
Construye
Aprende
Data
Experimento
Mide
Wednesday, February 12, 14

43. EXPERIMENTO
Wednesday, February 12, 14

44. HIPÓTESIS FALSIFICABLE Y
TIEMPO ACOTADO
Wednesday, February 12, 14

45. “MI LANDING PAGE
VA A GENERAR
50 REGISTRACIONES
EN UNA SEMANA.”
Wednesday, February 12, 14

46. PROPUESTA DE
VALOR CLARA
Wednesday, February 12, 14

47. BIG
Wednesday, February 12, 14

48. BIG
CALL-TO-ACTION
Wednesday, February 12, 14

49. Wednesday, February 12, 14

50. 10 REGISTRACIONES
Wednesday, February 12, 14

51. CAMBIO LA
LANDING PAGE
Wednesday, February 12, 14

52. 15 REGISTRACIONES
Wednesday, February 12, 14

53. 15 < 50
REGISTRACIONES
POR SEMANA
Wednesday, February 12, 14

54. STOP
Customer
Discovery
Customer
Validation
Pivoteo
Wednesday, February 12, 14

55. PIVOTEO
✔
Visión constante
✔
Cambio en Modelo de Negocios
Wednesday, February 12, 14

56. LEAN CANVAS
(ASH MAURYA)
Problema
Wednesday, February 12, 14
Solución

57. INSTAGRAM
Wednesday, February 12, 14

58. PIVOTEO
✔
Zoom-in Pivot
✔
Check-in App
✔
Social Photo App
Wednesday, February 12, 14

59. CÓMO
HACKEAR
GENTE
Wednesday, February 12, 14

60. ENTREVISTAS
Wednesday, February 12, 14

61. SMOKE
TEST
Wednesday, February 12, 14

62. A/B TEST
Wednesday, February 12, 14

63. LANZAMIENTO
INCREMENTAL DE
FEATURES
Wednesday, February 12, 14

64. EL MAGO DE OZ
Wednesday, February 12, 14

65. CONSTRUYE.
MIDE.
APRENDE.
Wednesday, February 12, 14

66. EXPERIMENTOS
EN VEZ DE
PRODUCTOS
Wednesday, February 12, 14

67. ¡GRACIAS!
Wednesday, February 12, 14

68. REFERENCIAS
http://www.startuplessonslearned.com/
http://steveblank.com/
http://www.abtests.com/
http://unbounce.com/blog/
http://www.ashmaurya.com/
http://leancanvas.com
http://www.facebook.com/groups/leanstartupbsas
http://leanstartupmachine.com/
http://startupweekend.org/
Wednesday, February 12, 14