1. Social Media & Life Style…! www.themedialifestyle.com By: Vikram Mehta Created for:
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3. Social media is a shift in how people discover, read and share news, information and content.
4. It's a fusion of sociology and technology, transforming monologues (one to many) into dialogues (many to many) and is the democratization of information, transforming people from content readers into publishers.
5. Social media has become extremely popular because it allows people to connect in the online world to form relationships for personal, political and business use. Businesses also refer to social media as user-generated content (UGC) or consumer-generated media (CGM).
8. A lifestyle is a characteristic bundle of behaviors that makes sense to both others and oneself in a given time and place, including social relations, consumption, entertainment, and dress.
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11. Your customer happens upon your online identity that you, as a provider, define and declare.
12. This is anything from your About UsFacebook – http://www.facebook.com LinkedIn - http://www.linkedin.com/
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14. Most obviously, this is accomplished through things like becoming “Friends” on MySpace, you and your customers’ through their social bookmarking.
15. This is your customer wearing your company’s logo proudly – Like “Page wears his Google T-shirts”.StumbleUpon - http://www.stumbleupon.com/ Delicious - http://delicious.com/
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17. This is your opportunity to be there and cater to them.
18. Here, you serve your customers.LiveGroups - http://groups.live.com/ YahooGroups - http://groups.yahoo.com/ GoogleGroups - http://groups.google.com/?pli=1
25. This is where relationships are built and authentic conversation is had with so much more input, feedback, collaboration and communication.EventfuL - http://eventful.com/ Meetup - http://www.meetup.com/
32. Communication Blogs Blogger LiveJournal WordPress Micro-Blogging Twitter Plurk Pownce Social Networking Bebo Facebook LinkedIn Social Networking Aggregation NutshellMail FriendFeed Events Eventful Meetup.com
33. Collaboration Wikis Wikipedia PBwiki WetPaint Social Book Marking / Tagging Delicious StumbleUpon GoogleReader CiteULike Social News Digg Mixx Reddit Opinion Site Epinions Yelp
34. Multimedia Photo Sharing Flickr Photobucket SmugMug Video Sharing You Tube Vimeo SevenLoad Live Casting Ustream.Tv Justin.Tv Stickam Audio & Music Sharing Imeem The Hype Machine Last.FM
50. Social media is great if you're already a star, but that doesn't happen overnight.
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53. Until you can drive traffic to your social media effort, you've got a tree falling in the forest, heard only by those standing nearby.
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55. You can get very precise statistics from a variety of sites, including Google Trends, Twitter search, Google Analytics, Back Type, and Compete.
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57. HOW CAN SOCIAL MEDIA BE USED AS A STRATEGY TO AUGMENT BRANDING OF INDIVIDUALS N BUSINESS. Going Online Means An Integrated Approach Media Strategies Talking to reporters via social networking sites Reading, commenting and monitoring news articles & blogs Marketing Strategies Facebook Ads Google Sponsored Links
58. So, what are they all “doing” out there (Remember, it’s the social part) Instantaneous Want it now Conversation Let’s chat / sharing Community I’m a part of something Transparency Putting it out there Listen Someone heard me Participatory Join in/make friends Monitor Find others like me Respond Follow up
59. Next Level ! ? ! MAKING YOUR BUSINESS OR BRAND MORE PERSONAL. CONNECTING ON A NEW LEVEL…
60. Few Ways To Use Social Media. YOUR PLAN STARTS HERE:- Who are you / your brand? Connector Knows lots of people Maven Trusted expert who seeks to pass knowledge along Salesman Charismatic people skills with powerful negotiation skills Who do you want to communicate with? Clients, like-minded people, friends What are you looking to gain? Increased brand visibility, build a large network
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