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Introduction to Change Management

   As in the Renaissance, it will be an exciting time, a time of great opportunities for those who can see
and seize them, but of a great threat and fear for many. It will be more difficult to hold organizations and
     societies together. The softer words of leadership and vision and common purpose will replace the
 tougher words of control and authority because the tough words won't bite anymore. Organizations will
have to become communities rather than properties, with members, not employees, because few will be
    content to be owned by others. Societies will break down into smaller units but will also regroup into
                                      even larger ones than now for particular purposes. Charles Handy:
                                        Beyond Certainty: The Changing Worlds of Organizations, 1995

Change Management

is the process, tools and techniques to manage the people-side of change processes, to achieve
the required outcomes, and to realize the change effectively within the individual change agent,
the inner team, and the wider system.

There are a multitude of concepts on Change Management and it is very difficult to distil a
common denominator from all the sources that are applying the phrase to their mental maps of
organizational development. But obviously there is a tight connection with the concept of learning
organizations. Only if organizations and individuals within organizations learn, they will able to
master a positive change. In other words, change is the result from an organizational learning
process that centres around the questions: 'In order to sustain and grow as an organization and as
individuals within; what are the procedures, what is the know-how we need to maintain and where
do we need to change?', and, 'How can we manage a change, that is in harmony with the values
we hold as individuals and as organizations?'

Change Management has also to be seen in the light of the discussion on Knowledge
Management, which took several turns during the nineties. When the establishment of an intranet
was suddenly feasible to any large organization, IT and management scientists declared the
beginning of the quot;knowledge societyquot;. The immature anticipation of knowledge management was
that every member of an organization would be highly motivated to share information through a
common platform and a quality improvement process would be enabled more or less by itself. It
took only a couple of years to realize that this assumption was false. Up to now, there are no
examples of a company in which transformational learning is facilitated by an IT system only,
because the early protagonists forgot that information does not equal knowledge and that human
knowledge is in the muscles of the persons who make the parts of a larger system.

Back to square one. How (and whether at all) change can be quot;managedquot; or facilitated? In essence,
change takes place on three levels (Figure 1): The self, the team or the (small) organization and
the wider system that surrounds the team or the small organization or the organizational unit -
depending how you define the system borders. In a process, learning needs to be facilitated on all
three levels to become sustainable.
Figure 1: Levels of Change

There are many schools and tools that are related to Change Management and most of them are
meeting if it comes to two principles: The constructivist paradigm (quot;The map is not the territoryquot;)
and the systems approach (quot;The whole has a different dynamic than its parts.quot;). However, I mainly
draw my tools from the following schools of thought:

         Learning Organizations (Peter Senge)
         Theme Centred Interaction (Ruth Cohn)
         Transactional Analysis
         Gestalt Therapy (Fritz Pearls)
         Systems Thinking / Family Therapy (Virginia Satir and all the new thinkers, including Bert
         Hellinger, Fritz Simon, etc.)
         Neurolinguistic Programming / NLP (Richard Bandler, John Grinder, Robert Dilts)
         Chaos Theory (Santa Fé Institute)
         Communication Theory (Paul Watzlawik)
         Whole Systems Change (Harrison Owen, Marvin Weisbord, David Cooperrider)
         Neuro-Biology
         Quantum Physics (Heissenberg)
         Human Resource Development
         Total Quality Management

What are the skills that people need who want to facilitate change?

Table 1 gives an overview of the different skills related to the three levels of change (self, team and
system). It is by no means exhaustive.
Related to
Skills the Change Agents need to acquire                                      Self   Team      System
Technical Skills of the Specific Sector                                                          X
Quality Management                                                                   X           X
Listening and Inquiry Skills                                                         X           X
Defining Objectives / Visioning                                           X          X           X
Understanding Mental Maps / Shifting Perspectives                         X          X           X
Resource Orientation                                                      X          X           X
Dealing with Complexity                                                  (X)         (X)         X
Learning from Mistakes / Feedback                                         X          X           X
Coaching                                                                             X           X
Leadership                                                                           X           X
Training Skills                                                                                  X
Facilitation Skills                                                                  X           X
Large System Change Tools                                                            (X)         X
Understanding and Catalysing Self-Organization                                       (X)         X
Table 1: Skills of Change Agents (X = strongly needed, (X) = partly needed)

If I relate these skills to the schools previously mentioned, they provide different methodologies
which can be associated with the development of the specific skills (Table 2).


                      Roots and Schools of Change Management
Skills                                            Appropriate Methodologies
Listening and Inquiry Skills                      NLP, Family Therapy, Communication Theory,
                                                  Learning Organizations
Defining Objectives / Visioning                   NLP, Systems Thinking, Learning
                                                  Organizations
Understanding Mental Maps / Shifting              Gestalt, NLP, Learning Organizations,
Perspectives                                      Communication Theory
Resource Orientation / Solution Focus             Appreciative Inquiry, Family Therapy, NLP
Dealing with Complexity                           Systems Thinking, Family Therapy, Chaos
                                                  Theory
Learning from Mistakes / Feed Back                NLP, Family Therapy, TCI
Coaching                                          Family Therapy, NLP, Gestalt, TA
Leadership                                        NLP, Family Therapy, Gestalt, TA, Human
                                                  Resource Development
Large System Change Tools Understanding           Open Space Technology, Appreciative Inquiry,
and Catalysing Self-Organization                  Future Search Conferences
Table 2: Roots and schools applicable to change processes

Finally, all the methodologies, beside providing a general framework which helps to orient yourself
and act appropriately in a given situation, provide a wealth of applicable tools (always keeping in
mind that only fools worship their tools). You know that I try to collect these tools and through my
work offer to maintain an overview, using the simple assumption: quot;If something does not work, try
something elsequot;. I am not in the position (and I will never be) to list them all. But if you browse our
website and the old newsletters, you might find most of the tools mentioned in Table 3. Here, I
have related different tools to the various step in a change process, grouped into micro and macro
tools.

Micro tools are usually applied as a one shot intervention where they are well circumscribed and
used to serve a specific purpose (such as the Walt-Disney Circle). Macro tools consist of several
micro tools - you might also call them methodologies. Look at Future Search conferences: there is
the time line, the mind map, the group work on quot;proudsquot; and quot;sorriesquot;, etc. This is a true macro
tool.


                    Some Examples for Micro and Macro Change Management Tools
Basic               Micro Tools                                 Macro Tools
Processes
Diagnosis           Different kind of questionnaires,           Open Space Technology, Future
Processes           Organizational Constellations, active       Search, Appreciative Inquiry
                    listening tools, Time Lines,
                    Organizational History / Mapping
Concept Building Visioning, creativity techniques (e.g.         Project Cycle Management,
Processes        Walt-Disney-Cycle), Mindmapping                Appreciative Inquiry, Scenario
                                                                Technique
Psychosocial        Various coaching techniques, Peer           Open Space Technology, Future
Change              Mentoring, Meta-Mirror, working with        Search Conferences
Processes           hidden agendas, 6 Thinking Hats,
                    Working with Limiting Beliefs
Learning            Dialogue, tools for self-reflection,        Formal training or on-the-job, Open
Processes           mentoring                                   Space Technology, Appreciative
                                                                Inquiry
Information         Tools for recognizing and utilizing         Public Relations Campaigns, Intranets,
Processes           different thinking styles, Pacing and       Stakeholder Forums
                    Leading
Implementation      General management techniques               General management techniques,
Processes                                                       Real Time Strategic Change (RTSC)
Management of       General management techniques               General management techniques (e.g.
all Change                                                      participatory monitoring), TQM
Processes
Table 3: Some tools for different steps of the change process

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Class 1 Notes - Change Management

  • 1. Introduction to Change Management As in the Renaissance, it will be an exciting time, a time of great opportunities for those who can see and seize them, but of a great threat and fear for many. It will be more difficult to hold organizations and societies together. The softer words of leadership and vision and common purpose will replace the tougher words of control and authority because the tough words won't bite anymore. Organizations will have to become communities rather than properties, with members, not employees, because few will be content to be owned by others. Societies will break down into smaller units but will also regroup into even larger ones than now for particular purposes. Charles Handy: Beyond Certainty: The Changing Worlds of Organizations, 1995 Change Management is the process, tools and techniques to manage the people-side of change processes, to achieve the required outcomes, and to realize the change effectively within the individual change agent, the inner team, and the wider system. There are a multitude of concepts on Change Management and it is very difficult to distil a common denominator from all the sources that are applying the phrase to their mental maps of organizational development. But obviously there is a tight connection with the concept of learning organizations. Only if organizations and individuals within organizations learn, they will able to master a positive change. In other words, change is the result from an organizational learning process that centres around the questions: 'In order to sustain and grow as an organization and as individuals within; what are the procedures, what is the know-how we need to maintain and where do we need to change?', and, 'How can we manage a change, that is in harmony with the values we hold as individuals and as organizations?' Change Management has also to be seen in the light of the discussion on Knowledge Management, which took several turns during the nineties. When the establishment of an intranet was suddenly feasible to any large organization, IT and management scientists declared the beginning of the quot;knowledge societyquot;. The immature anticipation of knowledge management was that every member of an organization would be highly motivated to share information through a common platform and a quality improvement process would be enabled more or less by itself. It took only a couple of years to realize that this assumption was false. Up to now, there are no examples of a company in which transformational learning is facilitated by an IT system only, because the early protagonists forgot that information does not equal knowledge and that human knowledge is in the muscles of the persons who make the parts of a larger system. Back to square one. How (and whether at all) change can be quot;managedquot; or facilitated? In essence, change takes place on three levels (Figure 1): The self, the team or the (small) organization and the wider system that surrounds the team or the small organization or the organizational unit - depending how you define the system borders. In a process, learning needs to be facilitated on all three levels to become sustainable.
  • 2. Figure 1: Levels of Change There are many schools and tools that are related to Change Management and most of them are meeting if it comes to two principles: The constructivist paradigm (quot;The map is not the territoryquot;) and the systems approach (quot;The whole has a different dynamic than its parts.quot;). However, I mainly draw my tools from the following schools of thought: Learning Organizations (Peter Senge) Theme Centred Interaction (Ruth Cohn) Transactional Analysis Gestalt Therapy (Fritz Pearls) Systems Thinking / Family Therapy (Virginia Satir and all the new thinkers, including Bert Hellinger, Fritz Simon, etc.) Neurolinguistic Programming / NLP (Richard Bandler, John Grinder, Robert Dilts) Chaos Theory (Santa Fé Institute) Communication Theory (Paul Watzlawik) Whole Systems Change (Harrison Owen, Marvin Weisbord, David Cooperrider) Neuro-Biology Quantum Physics (Heissenberg) Human Resource Development Total Quality Management What are the skills that people need who want to facilitate change? Table 1 gives an overview of the different skills related to the three levels of change (self, team and system). It is by no means exhaustive.
  • 3. Related to Skills the Change Agents need to acquire Self Team System Technical Skills of the Specific Sector X Quality Management X X Listening and Inquiry Skills X X Defining Objectives / Visioning X X X Understanding Mental Maps / Shifting Perspectives X X X Resource Orientation X X X Dealing with Complexity (X) (X) X Learning from Mistakes / Feedback X X X Coaching X X Leadership X X Training Skills X Facilitation Skills X X Large System Change Tools (X) X Understanding and Catalysing Self-Organization (X) X Table 1: Skills of Change Agents (X = strongly needed, (X) = partly needed) If I relate these skills to the schools previously mentioned, they provide different methodologies which can be associated with the development of the specific skills (Table 2). Roots and Schools of Change Management Skills Appropriate Methodologies Listening and Inquiry Skills NLP, Family Therapy, Communication Theory, Learning Organizations Defining Objectives / Visioning NLP, Systems Thinking, Learning Organizations Understanding Mental Maps / Shifting Gestalt, NLP, Learning Organizations, Perspectives Communication Theory Resource Orientation / Solution Focus Appreciative Inquiry, Family Therapy, NLP Dealing with Complexity Systems Thinking, Family Therapy, Chaos Theory Learning from Mistakes / Feed Back NLP, Family Therapy, TCI Coaching Family Therapy, NLP, Gestalt, TA Leadership NLP, Family Therapy, Gestalt, TA, Human Resource Development Large System Change Tools Understanding Open Space Technology, Appreciative Inquiry, and Catalysing Self-Organization Future Search Conferences Table 2: Roots and schools applicable to change processes Finally, all the methodologies, beside providing a general framework which helps to orient yourself and act appropriately in a given situation, provide a wealth of applicable tools (always keeping in mind that only fools worship their tools). You know that I try to collect these tools and through my work offer to maintain an overview, using the simple assumption: quot;If something does not work, try something elsequot;. I am not in the position (and I will never be) to list them all. But if you browse our website and the old newsletters, you might find most of the tools mentioned in Table 3. Here, I have related different tools to the various step in a change process, grouped into micro and macro tools. Micro tools are usually applied as a one shot intervention where they are well circumscribed and used to serve a specific purpose (such as the Walt-Disney Circle). Macro tools consist of several micro tools - you might also call them methodologies. Look at Future Search conferences: there is the time line, the mind map, the group work on quot;proudsquot; and quot;sorriesquot;, etc. This is a true macro
  • 4. tool. Some Examples for Micro and Macro Change Management Tools Basic Micro Tools Macro Tools Processes Diagnosis Different kind of questionnaires, Open Space Technology, Future Processes Organizational Constellations, active Search, Appreciative Inquiry listening tools, Time Lines, Organizational History / Mapping Concept Building Visioning, creativity techniques (e.g. Project Cycle Management, Processes Walt-Disney-Cycle), Mindmapping Appreciative Inquiry, Scenario Technique Psychosocial Various coaching techniques, Peer Open Space Technology, Future Change Mentoring, Meta-Mirror, working with Search Conferences Processes hidden agendas, 6 Thinking Hats, Working with Limiting Beliefs Learning Dialogue, tools for self-reflection, Formal training or on-the-job, Open Processes mentoring Space Technology, Appreciative Inquiry Information Tools for recognizing and utilizing Public Relations Campaigns, Intranets, Processes different thinking styles, Pacing and Stakeholder Forums Leading Implementation General management techniques General management techniques, Processes Real Time Strategic Change (RTSC) Management of General management techniques General management techniques (e.g. all Change participatory monitoring), TQM Processes Table 3: Some tools for different steps of the change process