Tuesday 09:40 presentation delivered by Carl‐Christian Buhr, Member of the Cabinet of Ms Neelie Kroes, European Commission

1. Eurocloud Congress
Luxemburg, 9 October 2012
The
European Cloud
Computing Strategy:
Key Actions
Carl-Christian Buhr
http://bit.ly/cc_buhr, @ccbuhr
(All expressed views are those of the speaker.)
http://slidesha.re/eurocloud2012 http://creativecommons.org/licenses/by-nc/3.0/de/

2. 101 Actions
http://ec.europa.eu/digital-agenda
DAE
http://bit.ly/NeelieKroesEU,
@NeelieKroesEU

3. Cloud Computing in the
Digital Agenda
“Europe […] should develop an
EU-wide strategy on 'cloud
computing'”
A Digital Agenda for Europe (COM(2010)245, 19.05.2010),
http://eur-lex.europa.eu/LexUriServ/LexUriServ.do?uri=CELEX:52010DC0245(01):EN:NOT

4. Why?
1. Economic potential for cloud
supply & especially demand sides
2. Cloud computing will happen: to or
with us?
3. Many policies impact cloud & vice
versa: horizontal view needed
http://ec.europa.eu/digital-agenda

5. When?
“[T]he deliverable is a document
combining analysis and a plan of
future actions. I want to have this
in place no later than 2012.”
Neelie Kroes, 27 January 2011
http://ec.europa.eu/digital-agenda

6. What?
“First, the legal framework: users' rights, data
protection and privacy […].
Second, technical and commercial fundamentals:
boosting research efforts […]
Third, the market: we will support pilot
projects for cloud deployment, and push public
procurers into action.”
Neelie Kroes, 22 March 2011
http://ec.europa.eu/digital-agenda

7. Again: What?
Enabling and facilitating faster
adoption of cloud computing
throughout all sectors of the
economy
to help cut ICT costs and boost
productivity and economic activity

8. And what not?
“our overall Cloud Computing strategy,
is not about building a European super-
Cloud, neither outright nor by forcing
the integration of existing public
Cloud infrastructures.”
Neelie Kroes, 26 January 2012
http://ec.europa.eu/digital-agenda

9. Impact
Supply side: new opportunities for
telcos, equipment, services
providers
Demand side: Productivity potential
for all; quicker and less risky
professional IT for new users
(e.g. start-ups)

10. Process
1.Expert Reports (e.g. ENISA)
2.Digital Agenda (19/05/2010)
3.Announcement (27/01/2011)
4.Public online consultation (16/05-01/08/2011)
5.Hearings with users, SMEs, IT & telcos
(11/2011)
6.Industry working groups and recommendations
(11/2011)
7.Cloud Computing Strategy (summer 2012)
8.Implementation...
http://ec.europa.eu/digital-agenda

11. Partners
European Parliament
Member States
http://europarl.europa.eu/
Council of
the European Union http://consilium.europa.eu/

12. Relevant Actions
Underway
Digital Single Market
Access to content online
Simplifying transactions (e.g. eID)
Trust and Confidence (e.g. Data
Protection)

13. Three Key Actions
1. Cutting through Jungle of
Standards
2. Safe & Fair Contract Terms &
Conditions
3. European Cloud Partnership

14. 1. Cutting through the
Jungle of Standards
ETSI to coordinate stakeholders & identify
necessary standards (e.g. for security and
interoperability)
Recognise ICT technical specifications for data
protection
ENISA & others to assist development of EU-wide
voluntary certification schemes
Agree with industry harmonised metrics for
energy consumption & carbon emissions of cloud
services

15. 2. Safe and Fair
Contract Terms
Develop with stakeholders model terms for cloud
computing service level agreements for
professional cloud users
European model contract terms and conditions
pursuant to Common European Sales Law; expert
group for cloud-related issues beyond the CSL
Review standard contractual clauses & binding
corporate rules for international data
transfers by cloud providers
Work with industry towards a code of conduct
for cloud providers for Article 29 Working
Party to endorse

16. 3. Cloud Partnership:
What
Identify common requirements for
public sector cloud use
Towards common & joint public
procurement of cloud services
Shape the market to benefit
private use

17. 3. Cloud Partnership:
How
Steering Board: industry and MS
Pre-Commercial Procurement Action
with MS (FP7, EUR 10m call
published), with industry input
Umbrella for MS cloud activities

18. Other Actions
Focus Horizon 2020 support
Connecting Europe Facility
(including Commission IT) will use
cloud
Cloud in International Dialogue
and free-trade negotiations

19. Delivery
2013 for most aspects of the key
actions
Overall implementation report
Additional proposals, including
legislative, if appropriate

20. Selected Pointers
The Digital Agenda for Europe
http://ec.europa.eu/digital-agenda
Cloud Computing @ Digital Agenda
http://ec.europa.eu/information_society/activities/cloudcomputing/index_en.htm
Cloud Computing Strategy: Unleashing the Potential of
Cloud Computing in Europe
http://www.ec.europa.eu/information_society/activities/cloudcomputing/docs/com/com_cloud.pdf
Neelie Kroes Cloud Speeches
Davos 2011 (Announcement): http://europa.eu/rapid/pressReleasesAction.do?reference=SPEECH/11/50
EP 2012 (Content Online): http://europa.eu/rapid/pressReleasesAction.do?reference=SPEECH/12/30
Davos 2012 (Partnership): http://europa.eu/rapid/pressReleasesAction.do?reference=SPEECH/12/38
Brussels 2012 (DP): http://europa.eu/rapid/pressReleasesAction.do?reference=SPEECH/12/40
Neelie Kroes Blogs
Data Protection in the Cloud: http://blogs.ec.europa.eu/neelie-kroes/cloud-data-protection/
European Cloud Partnership: http://blogs.ec.europa.eu/neelie-kroes/european-cloud-partnership/
Making Europe cloud-active: http://blogs.ec.europa.eu/neelie-kroes/making-europe-cloud-active/
Contacts
<web>http://bit.ly/{NeelieKroesEU, cc_buhr}</web>
<twitter>@NeelieKroesEU, @ccbuhr</twitter>
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