2. 02SHERWIN WILLIAMS │ EMERYVILLE
JANUARY 03, 2017Project No. 1132-0007
Architecture + Design
DESIGN VISION
ARCHITECTURAL DESIGN PRINCIPALS
The purpose of this submittal is to develop and review the overall architectural
concepts for the Sherwin Williams development based on the parameters
established in the approved PDP documents.
As stated in the approved PDP document, Architecturally, buildings should
acknowledge the eclectic blend of Emeryville’s industrial heritage and its
vocabulary of mixed-use buildings with a distinctive artistic and modern
sensibility. Building facades should complement the neighborhood and utilize
a varied, but cohesive, vocabulary of quality building materials and treatments
that respect the scale and character of the district. Materials and treatments
common to structures in the Park Avenue District, such as masonry, plaster,
brick, metal and concrete, will be combined with more modern applications to
extend the industrial and eclectic fabric of the neighborhood.
In order to create cohesive architectural variety, the approved PDP site plan
for the Sherwin Williams development will be comprised of three architectural
building districts, each acknowledging Emeryville’s industrial heritage while
celebrating the City’s future.
3. 03SHERWIN WILLIAMS │ EMERYVILLE
JANUARY 03, 2017Project No. 1132-0007
Architecture + Design
SITE DEVELOPMENT PLAN
PDP SITE PLAN
The approved PDP site plan
provides the framework for open
spaceandbuildingdevelopment
including establishing the
overall building heights. The
final size and configuration of
each building will be developed
as part of the FDP process.
4. 04SHERWIN WILLIAMS │ EMERYVILLE
JANUARY 03, 2017Project No. 1132-0007
Architecture + Design
DISTRICT AERIAL PLAN
1
2
3
5. 05SHERWIN WILLIAMS │ EMERYVILLE
JANUARY 03, 2017Project No. 1132-0007
Architecture + Design
AERIAL MASSING MODEL
1
2
3
DISTRICT 1
DISTRICT 2
DISTRICT 3
MASSING
The overall building footprints
and heights conform to the
land use pattern established
in the PDP documents and
generallyreflectthegroundfloor
footprint of proposed buildings.
The upper floors step back to
accommodate additional open
space and to further articulate
the buildings.
6. 06SHERWIN WILLIAMS │ EMERYVILLE
JANUARY 03, 2017Project No. 1132-0007
Architecture + Design
WINTER SOLSTICE - DEC 21 SPRING/FALL EQUINOX - MAR|AUG 21 SUMMER SOLSTICE - JUN 21
9 am 9 am 9 am
12 pm 12 pm 12 pm
3 pm 3 pm 3 pm
SHADOW STUDY
7. 07SHERWIN WILLIAMS │ EMERYVILLE
JANUARY 03, 2017Project No. 1132-0007
Architecture + Design
WAREHOUSE DISTRICT
District One Vision
DISTRICT 1: WAREHOUSE DISTRICT
This district occupies the southeast corner of the site, bound by Horton
Street (east), Hubbard Street (west), 46th Street (north), and Sherwin
Williams Avenue (south). It contains the last remaining building from the
original Sherwin Williams Paint Factory. This district also includes two
designated public open space areas, a community gallery, and a bicycle
and pedestrian portal through the existing building.
Goals:
The goal of this district is to reflect and celebrate the historic warehouse
and industrial intensity and character of the site.
8. 08SHERWIN WILLIAMS │ EMERYVILLE
JANUARY 03, 2017Project No. 1132-0007
Architecture + Design
WAREHOUSE DISTRICT
District One Vision
WAREHOUSE DISTRICT
Buildings in this district should not mimic, but should provide
a complement to the existing building. To this end, buildings
should reflect the following characteristics:
• Simple, bold, rectangular forms with a strong expression
of structure.
• Limited and restrained articulation.
• Grid patterns.
• Subtle, traditional details.
• Targeted use of Brick and/or concrete to reinforce the
existing warehouse character.
• Plaster to contrast the texture of brick and other materials.
• Reinforce and reflect the texture and rhythm of the existing
building.
• The gallery structure, because of its use, may have a
more artful expression and depart from the themes of
this district.
INSPIRATIONIMAGES
9. 09SHERWIN WILLIAMS │ EMERYVILLE
JANUARY 03, 2017Project No. 1132-0007
Architecture + Design
PARK DISTRICT
District Two Vision
DISTRICT 2: PARK DISTRICT
This district occupies southwest portion of the site, bound by Hubbard
Street (east), railroad (west), the linear park (north) and Sherwin Williams
Avenue (south). It contains one residential building and the main public
open space.
Goals:
The goal of this district is to reflect both the site’s industrial heritage,
and its transformation to a modern addition to the City’s urban fabric,
and an integrated part of the City’s thriving arts community.
10. 10SHERWIN WILLIAMS │ EMERYVILLE
JANUARY 03, 2017Project No. 1132-0007
Architecture + Design
PARK DISTRICT
District Two Vision
PARK DISTRICT
The primary building in this district should create a contrast and
counterpoint to the buildings directly across Hubbard Street.
The patterns of the classic warehouse should be reinterpreted
to create a more contemporary expression. Buildings should
reflect the following characteristics.
• Simple, bold forms with a contemporary volumetric
expression of order and structure.
• Smooth plaster or other building finishes.
• Light palette of color and materials to contrast the color
and materials of the Warehouse District
• Industrial building base to integrate the pedestrian
experience with that established in the Warehouse District.
• Integration of artistic architectural components.
INSPIRATIONIMAGES
11. 11SHERWIN WILLIAMS │ EMERYVILLE
JANUARY 03, 2017Project No. 1132-0007
Architecture + Design
RAIL DISTRICT
District Three Vision
DISTRICT 3: RAIL DISTRICT
This district occupies the northern portion of the site, between 46th
Street and the future Horton Landing Park. It contains one residential
building and the linear open space that is an extension of the Emeryville
Greenway.
Goals:
Because of its location adjacent to the railroad, and as the terminus to
Hubbard Street, the goal of this district is to highlight the importance of
the railroad infrastructure in shaping the industrial center of Emeryville.
It will also serve as a gateway to the site from Horton Landing Park.
12. 12SHERWIN WILLIAMS │ EMERYVILLE
JANUARY 03, 2017Project No. 1132-0007
Architecture + Design
RAIL DISTRICT
District Three Vision
RAIL DISTRICT
The primary building in this district should create an iconic
terminus to Hubbard Street with a modern, industrial
expression. The primary building may incorporate the following
characteristics:
• Simple, bold forms with an industrial expression of
structure.
• High contrast colors, textures and materials that reflect an
industrial railroad theme.
• Vertical expression of structure and material to contrast
the horizontal grid that is characteristic of the Warehouse
and Park Districts.
• Limited use of brick and/or concrete to reinforce the
industrial character.
• Metal siding.
• Limited use of plaster.
• Integration of Iconic materials and forms such as exposed
metals, heavy timbers, shipping containers, industrial
cranes, etc…
INSPIRATIONIMAGES
13. 13SHERWIN WILLIAMS │ EMERYVILLE
JANUARY 03, 2017Project No. 1132-0007
Architecture + Design
PERSPECTIVE RENDERING
View from Park
14. 14SHERWIN WILLIAMS │ EMERYVILLE
JANUARY 03, 2017Project No. 1132-0007
Architecture + Design
PERSPECTIVE RENDERING
View from Hubbard Street
DRAFT