Facebook, which is one among the most popular social networking platforms, has undergone a few minor changes in its layout.

1. What’s Your Take on the New Facebook Page Layout?
Facebook, which is one among the most popular social networking platforms, has undergone a few
minor changes in its layout. The following layout explains these changes.
Marketing on the Internet is a lot different from the usual ways of promoting products and services.
While it is not as tiring or tedious as normal marketing, it requires a great deal of thought. Behind any
consolidated marketing strategy there are dozens of rejected plans. A few years ago online marketing
used to rely solely on search engines for strategies like SEO and PPC. It would either be the top -
ranking keywords or impressive ad copies that would bring visitors to websites. Today, however, social
media platforms too are being used as a means for online marketing.
At the mention of social networks, you will most likely get reminded of Facebook first as it is a popular
one among those. For quite a long time, marketers have been using this platform for providing social
media and marketing services to online business owners.
Being a highly effective social medial platform, Facebook often goes through updates in its features.
As a matter of fact, these updates make it easier for business owners to reach their target audience
through social media marketing campaigns. Some quiet layout changes, for instance, were recently
noticed. Most of these changes are concerned with placement of profile picture and activity icons
which are known to attract maximum attention. Facebook is introducing these changes in a subtle way,
allowing users to decide whether they want to go for the new layout or stick to the old one.
Know These Changes
As a user of Facebook, which you most likely are, you should know the latest changes in its layout just
to see if a different layout works well for you. From a marketer’s perspective, knowledge of these
changes proves to be useful in providing social media monitoring services. Mentioned below are
some of these changes:
 The position of the profile picture has shifted from the top of the cover picture to its right-hand
side.
 The page administration menu can now be found on the right-hand side, just below the profile
picture, aligned vertically.
 There is a separate option to view the page as a visitor while you are logged in.
 Insights about a page such as statistics related to engagement and reach, can now be seen above
the timeline, just below the cover picture. With these statistics right in front, you can focus more

2. on improving your page.
Implementing a clever strategy, marketers can use these changes to their advantage and easily promote
their brands.
Source: http://www.evomantra.com/blog/whats-your-take-on-the-new-facebook-page-layout/
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