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@exprima
           exprima media




                  Text
Homo sapiens            End of
                      Civilization




           @exprima
Homo sapiens            End of
                      Civilization




  Publishing




           @exprima
Homo sapiens          Now     End of
                            Civilization




  Publishing




           @exprima
@exprima
@exprima
@exprima
@exprima
@exprima
@exprima
@exprima
@exprima
@exprima
This is not a book




@exprima
@exprima
“Whatever they may do, authors do not write
           books. Books are not written at all. They are
           manufactured by scribes and artisans, by
           mechanics and other engineers, and by
           printing presses and other machines.”




@exprima
“Whatever they may do, authors do not write
           books. Books are not written at all. They are
           manufactured by scribes and artisans, by
           mechanics and other engineers, and by
           printing presses and other machines.”

           Therefore, “there is no comprehension of any
           written piece that does not at least in part
           depend upon the forms in which it reaches its
           reader.”




@exprima
@exprima
Content ≠ experience
           Text ≠ object




@exprima
Content ≠ experience
           Text ≠ object


           The space between content and experience
           is where much meaning is constructed




@exprima
Content ≠ experience
           Text ≠ object


           The space between content and experience
           is where much meaning is constructed


           We are post-book.
           Not eBook.




@exprima
The Post-book Era:
Experiencing multifarious curated content in intentionally designed contexts.




            @exprima
The Post-book Era:
Experiencing multifarious curated content in intentionally designed contexts.




                                                         Immersive | Nontrivial


            @exprima
The Post-book Era:
Experiencing multifarious curated content in intentionally designed contexts.



           Publisher Provided          User Generated
           Copy                        Notation & Commentary
           Interactives                Highlighting & Marking
                                       Bookmarking
           Video
                                       Reading Activity
           Audio                       Social Annotation
                                       Social Activity


                                                         Immersive | Nontrivial


            @exprima
The Post-book Era:
Experiencing multifarious curated content in intentionally designed contexts.



    “...maintaining and adding value to a trusted body of digital
    information for current and future use...” _Digital Curation Centre




                                                          Immersive | Nontrivial


            @exprima
The Post-book Era:
Experiencing multifarious curated content in intentionally designed contexts.




                                                         Immersive | Nontrivial


            @exprima
The Post-book Era:
Experiencing multifarious curated content in intentionally designed contexts.



      “The challenges publishers face is not just being digital; it’s
      being demonstrably relevant to the audiences who now turn
      first to digital to find content... [We must] create agile,
      discoverable, and accessible content.” _Brian O’Leary




                                                           Immersive | Nontrivial


            @exprima
The Post-book Era:
Experiencing multifarious curated content in intentionally designed contexts.




                                                         Immersive | Nontrivial


            @exprima
The Post-book Era:
Experiencing multifarious curated content in intentionally designed contexts.



       Interaction Design (IxD) defines the structure and behavior
       of interactive products and services. Interaction Designers
       create compelling relationships between people and the
       interactive systems they use. _IXDA Website




                                                         Immersive | Nontrivial


            @exprima
The Post-book Era:
Experiencing multifarious curated content in intentionally designed contexts.




                                                         Immersive | Nontrivial


            @exprima
The Post-book Era:
Deep and wide




                     Immersive | Nontrivial


          @exprima
@exprima
    corey@exprimamedia.com
    www.exprimamedia.com




@exprima

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Hopeful Monsters: Punctuated Equilibrium and the Post-Book Age

  • 1. @exprima exprima media Text
  • 2. Homo sapiens End of Civilization @exprima
  • 3. Homo sapiens End of Civilization Publishing @exprima
  • 4. Homo sapiens Now End of Civilization Publishing @exprima
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 19. This is not a book @exprima
  • 21. “Whatever they may do, authors do not write books. Books are not written at all. They are manufactured by scribes and artisans, by mechanics and other engineers, and by printing presses and other machines.” @exprima
  • 22. “Whatever they may do, authors do not write books. Books are not written at all. They are manufactured by scribes and artisans, by mechanics and other engineers, and by printing presses and other machines.” Therefore, “there is no comprehension of any written piece that does not at least in part depend upon the forms in which it reaches its reader.” @exprima
  • 24. Content ≠ experience Text ≠ object @exprima
  • 25. Content ≠ experience Text ≠ object The space between content and experience is where much meaning is constructed @exprima
  • 26. Content ≠ experience Text ≠ object The space between content and experience is where much meaning is constructed We are post-book. Not eBook. @exprima
  • 27.
  • 28. The Post-book Era: Experiencing multifarious curated content in intentionally designed contexts. @exprima
  • 29. The Post-book Era: Experiencing multifarious curated content in intentionally designed contexts. Immersive | Nontrivial @exprima
  • 30. The Post-book Era: Experiencing multifarious curated content in intentionally designed contexts. Publisher Provided User Generated Copy Notation & Commentary Interactives Highlighting & Marking Bookmarking Video Reading Activity Audio Social Annotation Social Activity Immersive | Nontrivial @exprima
  • 31. The Post-book Era: Experiencing multifarious curated content in intentionally designed contexts. “...maintaining and adding value to a trusted body of digital information for current and future use...” _Digital Curation Centre Immersive | Nontrivial @exprima
  • 32. The Post-book Era: Experiencing multifarious curated content in intentionally designed contexts. Immersive | Nontrivial @exprima
  • 33. The Post-book Era: Experiencing multifarious curated content in intentionally designed contexts. “The challenges publishers face is not just being digital; it’s being demonstrably relevant to the audiences who now turn first to digital to find content... [We must] create agile, discoverable, and accessible content.” _Brian O’Leary Immersive | Nontrivial @exprima
  • 34. The Post-book Era: Experiencing multifarious curated content in intentionally designed contexts. Immersive | Nontrivial @exprima
  • 35. The Post-book Era: Experiencing multifarious curated content in intentionally designed contexts. Interaction Design (IxD) defines the structure and behavior of interactive products and services. Interaction Designers create compelling relationships between people and the interactive systems they use. _IXDA Website Immersive | Nontrivial @exprima
  • 36. The Post-book Era: Experiencing multifarious curated content in intentionally designed contexts. Immersive | Nontrivial @exprima
  • 37. The Post-book Era: Deep and wide Immersive | Nontrivial @exprima
  • 38. @exprima corey@exprimamedia.com www.exprimamedia.com @exprima

Notes de l'éditeur

  1. \n
  2. \n
  3. \n
  4. Most species will exhibit little net evolutionary change...remaining in an extended state called stasis. When significant evolutionary change occurs, [it occurs as] events of branching speciation.\n
  5. Tim Berners-Lee / WorldWideWeb browser 1990\nonce content was differentiated from container, there’s ‘abundance’\n
  6. Tim Berners-Lee / WorldWideWeb browser 1990\nonce content was differentiated from container, there’s ‘abundance’\n
  7. Tim Berners-Lee / WorldWideWeb browser 1990\nonce content was differentiated from container, there’s ‘abundance’\n
  8. the original ‘hopeful monsters’ of writing: content and container | furniture and mobile\n
  9. the original ‘hopeful monsters’ of writing: content and container | furniture and mobile\n
  10. \n
  11. \n
  12. \n
  13. \n
  14. \n
  15. \n
  16. \n
  17. \n
  18. \n
  19. \n
  20. \n
  21. \n
  22. digital additions (editions) should pass a two-fold test of utility (The Daly Test):\n\nImmersive: Natural extensions of the work - immersed well/ usefully “at the moment the these curiosities naturally arrive in the course of consuming the text.”\n\nNontrivial: juicy secondary content - primary source material, obscure topics, deep dives into related topics\n
  23. The new container is context\ncommonplace booking\n
  24. The new container is context\n
  25. The new container is context\n
  26. Attention to UX and development best practices.\nTop ereading complaints: orientation, navigation, distraction, menu conflicts, page layout problems\n
  27. The new container is context\n
  28. “Transforming digital text into interactive narrative was one of the first impulses in computing.” _ Liza Daly\nonce content was differentiated from container, there’s ‘abundance’\n\nBrian O’leary: Publishing should be the engine of the new engagement economy\n\npublishers should creare ‘more satisfying work’ | “Let’s start a new industry”.\n\nCookbook guys: publishers need to get customers, not sell books.\n\n
  29. \n