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MOTIVATION
ERG THEORY OF MOTIVATION
 Clayton Alderfer developed this theory taking into account the
shortcomings of Maslow’s need Hierarchical Theory.
 The major short coming of Maslow’s theory was that in reality
people do not necessarily fulfill their needs in a hierarchical
manner.
There are three needs in all of us.
EXISTENCE NEEDS
• This group of needs is concerned with providing the
basic requirements for material existence, such as
physiological and safety needs.
• In a work context this need is satisfied by money
earned in a job for the purchase of
food, shelter, clothing, etc.
RELATEDNESS NEEDS
• This group of needs focuses on the desire to
establish and maintain interpersonal relationships
with family, friends, co-workers and employers.
• Interact with other people, receive public
recognition, and feel secure around people.
• The amount of time most people spend at work this
need is normally satisfied to some extent by their
relationships with colleagues and managers.
GROWTH NEEDS
• These needs are about the fulfillment of desires to
be creative, productive and to complete
meaningful tasks.
• These needs are all about by personal
development. In a work context a person's
job, career, or profession can provide a significant
satisfaction of growth needs.
Vroom’s Expectancy
Theory Of Motivation
“ A person will be motivated to put forth
a higher level of effort if he believes that
they effort will result in higher
performance and thus better reward”
The three major principles: -
APPLICATION OF EXPECTANCY THEORY
Variables

Objectives

EP

To increase the belief that employees are capable
of performing the job successfully

PO

To increase the belief that good performance will
result invalued outcomes.

Valences of outcomes

To increase the expected value of outcome
resulting from desired performance.
Erg and expectancy theory

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Erg and expectancy theory

  • 1. MOTIVATION ERG THEORY OF MOTIVATION  Clayton Alderfer developed this theory taking into account the shortcomings of Maslow’s need Hierarchical Theory.  The major short coming of Maslow’s theory was that in reality people do not necessarily fulfill their needs in a hierarchical manner.
  • 2. There are three needs in all of us.
  • 3. EXISTENCE NEEDS • This group of needs is concerned with providing the basic requirements for material existence, such as physiological and safety needs. • In a work context this need is satisfied by money earned in a job for the purchase of food, shelter, clothing, etc.
  • 4. RELATEDNESS NEEDS • This group of needs focuses on the desire to establish and maintain interpersonal relationships with family, friends, co-workers and employers. • Interact with other people, receive public recognition, and feel secure around people. • The amount of time most people spend at work this need is normally satisfied to some extent by their relationships with colleagues and managers.
  • 5. GROWTH NEEDS • These needs are about the fulfillment of desires to be creative, productive and to complete meaningful tasks. • These needs are all about by personal development. In a work context a person's job, career, or profession can provide a significant satisfaction of growth needs.
  • 6. Vroom’s Expectancy Theory Of Motivation “ A person will be motivated to put forth a higher level of effort if he believes that they effort will result in higher performance and thus better reward”
  • 7. The three major principles: -
  • 8.
  • 9. APPLICATION OF EXPECTANCY THEORY Variables Objectives EP To increase the belief that employees are capable of performing the job successfully PO To increase the belief that good performance will result invalued outcomes. Valences of outcomes To increase the expected value of outcome resulting from desired performance.