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Internet Marketing
Website Philosophy ,[object Object],[object Object],[object Object]
Custom Design. Targeted Audience. Personalized To Your Needs.
Sub levels of SEO ,[object Object],Images named <meta name=&quot;description&quot;  content=This is a brief description of your company and webpage  <meta name=&quot;keywords&quot;  content= The Preferred and target specific keywords we would create for your website Google PageRank Page Titles Site Text
Sub levels of SEO ,[object Object],[object Object]
Off Page Link Building ,[object Object],[object Object],Link Discovery
Personal Tracking Portal Article Title Google and Yahoo! Pickups Date It was Submitted Track Keyword Results Link Building  Results
Who uses Email Marketing ,[object Object]
  ,[object Object],[object Object],[object Object]
Ala Carte Items   • Birthday E-Postcards  • Anniversary E-Postcard • Printable Coupon Offer   Advanced Campaigns  • Holiday E-Postcards • Special Announcement  • Special Event  • Special Promotion • Custom Questionnaire   Other Services Provided In Addition •  Bi-Monthly or Quarterly Newsletters • Streaming Video Newsletters • Flash Animation Newsletters • Seamless Website Sign-Up • Website Design • Database Integration and Exchange • Advanced Programming • E-Commerce • Copyrighting / Creative Solutions   Advanced Campaigns Birthday E-cards Holiday Card Gift Certificates Anniversary E-card Thank you E-Card
Why should I use Email marketing? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How do I get started?   It’s easy to get started. We take great pride in offering unprecedented customer service, a relentless attention to detail, and firm belief in the success of our program. These five simple steps will get you well on  your way building better and stronger relationships with your customers. Step #1 . Develop a Strategy A FireDrum representative will conduct a comprehensive needs analysis to help determine which FireDrum product will work best for your business.   By using the same Look as your Website we will Design a custom Shell to begin your campaign with
Step #2   Custom Design your newsletter shell, campaigns & e-cards  By using the key components in your marketing materials, web-site, or other sources, our design team builds your custom, graphic identity.
Step #3       Data Capture Collecting, storing and optimizing your E-mail database are an integral parts of your success both online and offline. FireDrum will assist in ensuring your Newsletter will reach its audience. Online Sign-Up  Sample Form Seamless Sign Up Form
Step #3 Continued:  Importing your customer list ,[object Object],[object Object],[object Object],[object Object],Import area for .CSV file for  multiple members at one Time Sign Up  A Member Individually
Step #4 . Using the content edit manager Unlike many template versions, FireDrum relies on a 3-step, accurate, editing and sending system  that ensures the accuracy of each delivery. We like the term “bulletproof!”   Click:  View/Edit Campaigns   Edit Step Part 1: Entering your content
Approving and Sending Your  Newsletter Making Changes Approving Draft
Tracking the results   ,[object Object]
What about results?  Our clients are getting unprecedented results. How do we know? They tell us daily. We also asked a few of them to speak for themselves. &quot; We've had a tremendous response and nothing but positive feedback from our E-mail newsletters.  After starting our Firedrum program, we've come to realize just how valuable this product is. It has virtually created a dialogue with the most important people in our business, our current customers. We now use it for everything including last minute promotions and special events. Our customers reply with feedback and ask questions. It's one of those things that once you've experienced its benefits, you can't imagine running your marketing program without it.&quot;  - Rebecca Howland, Director of Mktg., RA Sushi Bar Restaurant
 

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FireDrum Marketing Introduction

  • 1.  
  • 3.
  • 4. Custom Design. Targeted Audience. Personalized To Your Needs.
  • 5.
  • 6.
  • 7.
  • 8. Personal Tracking Portal Article Title Google and Yahoo! Pickups Date It was Submitted Track Keyword Results Link Building Results
  • 9.
  • 10.
  • 11. Ala Carte Items • Birthday E-Postcards • Anniversary E-Postcard • Printable Coupon Offer   Advanced Campaigns • Holiday E-Postcards • Special Announcement • Special Event • Special Promotion • Custom Questionnaire Other Services Provided In Addition • Bi-Monthly or Quarterly Newsletters • Streaming Video Newsletters • Flash Animation Newsletters • Seamless Website Sign-Up • Website Design • Database Integration and Exchange • Advanced Programming • E-Commerce • Copyrighting / Creative Solutions Advanced Campaigns Birthday E-cards Holiday Card Gift Certificates Anniversary E-card Thank you E-Card
  • 12.
  • 13.
  • 14. How do I get started?   It’s easy to get started. We take great pride in offering unprecedented customer service, a relentless attention to detail, and firm belief in the success of our program. These five simple steps will get you well on your way building better and stronger relationships with your customers. Step #1 . Develop a Strategy A FireDrum representative will conduct a comprehensive needs analysis to help determine which FireDrum product will work best for your business. By using the same Look as your Website we will Design a custom Shell to begin your campaign with
  • 15. Step #2   Custom Design your newsletter shell, campaigns & e-cards By using the key components in your marketing materials, web-site, or other sources, our design team builds your custom, graphic identity.
  • 16. Step #3       Data Capture Collecting, storing and optimizing your E-mail database are an integral parts of your success both online and offline. FireDrum will assist in ensuring your Newsletter will reach its audience. Online Sign-Up Sample Form Seamless Sign Up Form
  • 17.
  • 18. Step #4 . Using the content edit manager Unlike many template versions, FireDrum relies on a 3-step, accurate, editing and sending system that ensures the accuracy of each delivery. We like the term “bulletproof!” Click: View/Edit Campaigns Edit Step Part 1: Entering your content
  • 19. Approving and Sending Your Newsletter Making Changes Approving Draft
  • 20.
  • 21. What about results? Our clients are getting unprecedented results. How do we know? They tell us daily. We also asked a few of them to speak for themselves. &quot; We've had a tremendous response and nothing but positive feedback from our E-mail newsletters. After starting our Firedrum program, we've come to realize just how valuable this product is. It has virtually created a dialogue with the most important people in our business, our current customers. We now use it for everything including last minute promotions and special events. Our customers reply with feedback and ask questions. It's one of those things that once you've experienced its benefits, you can't imagine running your marketing program without it.&quot; - Rebecca Howland, Director of Mktg., RA Sushi Bar Restaurant
  • 22.