Virtual events and peer-to-peer fundraising strategies can help organizations reach new audiences and raise funds during the pandemic. Strategies include turning traditional walks into social media scavenger hunts with hashtags or making galas peer-to-peer events online. Events should be mobile-friendly and easy for donors to participate in. Choosing the right platforms depends on engagement goals and the type of event. Organizations are essential now more than ever and digital strategies can help them continue their important work.

1. PEER-TO-PEER & VIRTUAL EVENT GUIDE:
Fundraising in a Pandemic

2. Using new digital platforms enables you to reach whole
new audiences you wouldn’t have reached before.

3. Virtual Peer-to-
Peer Strategies
Turn your walk into a scavenger hunt and
post on social media using #hashtags you've
created.
Make your traditional gala into a strategic
peer-to-peer fundraising event.
Embrace new and different digital spaces.
The beauty of peer-to-peer fundraising
events is in the intersection
networks and the mission of your
organization.
of social

4. Quick and Easy
Tech Advice
No matter how devoted a donor is to your
organization if they can't figure out how to
participate--they won't.
Whatever the event you are hosting online is,
make sure it is mobile-friendly.
The most important question to ask yourself when
talking tech is: Will my donors have to jump through
hoops to participate?

5. To find which platforms align your strategy, ask these questions?
What do you need
to do to engage
people?
What are the goals
for your event? What is the event?
1 2 3

6. Now More than Ever,
You Are Essential

7. WHAT'S YOUR
STRATEGY?
We'd love to hear from you
Email
hello@fireflypartners.com
Website
www.fireflypartners.com