Vision is something you must have for your podcast. This deck shows you exactly why vision in podcasting is so essential.
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The importance of vision in podcasting
1. The Importance of
Vision in Podcasting
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2. Vision in podcasting is so
important that it must be
decided upon before you even
record 1 minute of audio.
3. The number of entrepreneurs,
business owners, authors and
other such people using
podcasting has been increasing
steadily.
4. To have a successful podcast, it
is essential to know the
important issues to consider.
5. When you have no real path, any
way will take you where you are
trying to go.
6. Get a vision together and that all
changes. The vision acts like a
road map. It makes everything
else easier along the way.
7. Before you start your podcast,
you must come up with a reason
or goal for why you are
podcasting.
8. Are you trying to promote a
hobby? Are you trying to provide
entertainment to others?
9. How will you monetize your
show? How will you know the
right path to take towards
monetization?
10. If your purpose is to educate and
encourage, a good vision will
make that possible.
11. Do you want to build a brand or
promote something else you do?
12. Your vision in podcasting has to
be specific to you. Keep it
personal and you will be
motivated by its contents.
13. The people who will be listening
to the podcast will be able to
understand your purpose provided
there is good vision.
14. It is important for the content to
be very specific. Your content
must fit your overall show topic or
you will confuse your listeners.
15. When the vision is of the right
quality, the podcast will standout
when placed among the many
other podcasts currently available.
16. This is extremely important as
there are many competing
podcasts and each wants to
attract the attention of the
listeners.
17. It's helpful to know and track your
numbers to see what is well received,
but focusing on this too much will
make you a people-pleaser and not a
quality content creation person.
19. The fact that a vision is driving
the content seems to bring many
more listeners. They do not have
to struggle to try to understand
even the smallest details.
20. People get attached to good
podcasts. When you have a clear
vision, you provide great content
for your listeners.
21. There are a plethora of outlets for
your podcast. Research them and
see which ones fit your vision.
22. What do you want your podcast to
look like in a year or two? This is
where vision in podcasting can
help you tremendously.
23. To produce more episodes, you
must publish regularly and
consistently.
24. If you want more community
interaction, focus on relationships,
ask great questions, and respond
to feedback.
25. If you want nicer equipment to
enhance your quality or do
something you couldn't do before,
skip coffee or soda regularly and
save that money.
26. If you want to get better at any
aspect of what you do, invest the
time to learn and grow in your
knowledge and technique.
27. A podcast launch coach can be
very helpful in determining the
vision for your podcast.
28. So you understand the
importance of a vision in
podcasting, but how do you craft
that vision?
29. The first thing you need is pen
and paper. I suggest grabbing a
notebook or journal and your
favorite pen.
30. Everything has a Point A and a
Point B. You want to stop and
consider where you are in the
podcast journey (Point A) and
where you want to go (Point B).
31. Now you must consider what
needs to happen for you to get
from Point A to Point B. What do
you need to do to make your
vision in podcasting a reality?
32. Take about 20 minutes to list out
the things that are important to
you personally. This is your list of
values.
33. At this point, take your list of
values and reduce it to 3 key
values.
34. Take some time and journal about
how your core values will help you
reach your vision.
35. It is now time to write up a
statement that begins with “I am”
or “I will” that explains how you
will express your core values
through your podcast.
36. Take your mission statement and
post it somewhere you will see
often.
37. As your values change, your
mission statement will also
change. We change and grow as
we learn, so our values will also
change. This is what humans do.
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