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RESEARCH AND
PLANNING
What band 4 looks like
What the mark scheme says For each student there is
evidence of the work being:
Complete and detailed
Products and audience
Planning
Organisation
Time management
Communication
Presentation
Examiner’s report Detailed analysis of a range of
texts for all three products –
identifying key conventions.
Target audience – audience
expectations - likes and
dislikes of existing products.
Research should inform
planning
What you could do:
Individual blog post containing images and reflections of what key conventions of video, print and
advert are.
Feedback from target audience on what they like and dislike about existing products – as well as your own
product
Targets arising from both of the above.
Examiner’s report • Thorough planning for
all three texts
• Storyboards need to be
detailed and showing
shot types and clear
written instruction
• Storyboards need to
have sufficient shots –
20 shots (or incomplete
is too few).
• Lack of link between
planning and final
product
• Animatic and test shots
• Draft work and planning
for photo shoots for
ancillary products
• Risk assessments are
essentialWhat you MUST do:
Ensure all items on the right hand slide of this pptx are on your blog.
Blog audit
Review your blog and your role within the group.You need to ensure all your work is
accessible, clearly labelled, well presented and uses a range of presentation methods.
You also need to ensure that you have completed all the research and planning tasks and
that you have uploaded them to your blog.

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Blog audit for Music Video Coursework

  • 2. What the mark scheme says For each student there is evidence of the work being: Complete and detailed Products and audience Planning Organisation Time management Communication Presentation
  • 3. Examiner’s report Detailed analysis of a range of texts for all three products – identifying key conventions. Target audience – audience expectations - likes and dislikes of existing products. Research should inform planning What you could do: Individual blog post containing images and reflections of what key conventions of video, print and advert are. Feedback from target audience on what they like and dislike about existing products – as well as your own product Targets arising from both of the above.
  • 4. Examiner’s report • Thorough planning for all three texts • Storyboards need to be detailed and showing shot types and clear written instruction • Storyboards need to have sufficient shots – 20 shots (or incomplete is too few). • Lack of link between planning and final product • Animatic and test shots • Draft work and planning for photo shoots for ancillary products • Risk assessments are essentialWhat you MUST do: Ensure all items on the right hand slide of this pptx are on your blog.
  • 5. Blog audit Review your blog and your role within the group.You need to ensure all your work is accessible, clearly labelled, well presented and uses a range of presentation methods. You also need to ensure that you have completed all the research and planning tasks and that you have uploaded them to your blog.