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Choosing Platforms and Establishing Social Media Goals   Presented By Frank Mccinsky Strategic Images Finding Purpose
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Should we be using it? ,[object Object],[object Object],[object Object],[object Object]
Other Non-Profits  Source: Nonprofit Technology Network (n=980)
What should we use? ,[object Object],[object Object]
Ask yourself now ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
More Questions… ,[object Object],[object Object],[object Object],[object Object],[object Object]
Choosing Platforms
Choosing Platforms
Choosing Platforms
Choosing Platforms ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook ,[object Object],[object Object],[object Object]
Choosing Platforms ,[object Object],[object Object]
Facebook
Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter ,[object Object],[object Object]
Twitter
Twitter ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
LinkedIn ,[object Object],[object Object],[object Object]
LinkedIn
LinkedIn ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
YouTube ,[object Object],[object Object],[object Object]
YouTube
YouTube ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Now What? ,[object Object],[object Object],[object Object],[object Object],[object Object]
1. Dedicate ,[object Object],[object Object],[object Object]
2. Decide ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
2. Decide Source: Nonprofit Technology Network (n=980)
3. Define ,[object Object],[object Object],[object Object]
3. Define ,[object Object],[object Object],[object Object],[object Object]
3. Define
4. Delegate ,[object Object]
4. Delegate
4. Delegate ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
5. Develop a Foundation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Moving Forward ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Keep in Mind ,[object Object],[object Object],[object Object]
Next Up ,[object Object],[object Object],[object Object],[object Object],[object Object]
Questions?
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Chosing platformsfull

Notes de l'éditeur

  1. (or continue using it) Biased, sure
  2. Ahead of curve: Focus on demographics Behind curve: Focus on set up
  3. Beats us
  4. Before we start talking about platforms and what is out there. Think for a minute and write down which of these appeals to you. It could be one, all three, a combo. Whatever. As we talk think of ways in which you can use these tools to achieve those SPECIFIC goals.
  5. Over a year old!
  6. Over a year old!
  7. Over a year old!
  8. Most popular and best NPS
  9. Over a year old!
  10. Content (excluding Facebook, twitter, etc)
  11. By now, should have an idea if you want to, and what will help you the most in your goals. We kindof like alliterations
  12. Commit was a better word, we didn’t want to mess up our alliteration. These tools have some learning curves involved- although usually intuative Rapid evolution leaves opportunities to be wildly successful and fail sometimes, that’s okay- it’s new
  13. Balk- Intuative, usually at least one staff member that uses them personally
  14. Over a year old!
  15. Over a year old!
  16. Over a year old!