5. SOCIAL QUALITY INDEX
TRAVEL
HIGH SOCIAL QUALITY WEBSITES
TRAVELCHANNEL.COM FISHHOUND.COM
6. SOCIAL QUALITY INDEX
SPORTS
HIGH SOCIAL QUALITY WEBSITES
THEPOSTGAME.COM DALLASCOWBOYS.COM
7. SOCIAL QUALITY INDEX
FASHION
HIGH SOCIAL QUALITY WEBSITES
ELLE.COM CRAFTSTYLISH.COM
8. KEY TAKEAWAYS
1 The best content is hand-picked.
2 Socially engaged audiences begin with the publisher.
Put sharing to work. Let it guide your editorial
3 decisions, your site layouts, your best writers and
contributors. Let it drive earned media for you.