1. Maggi
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For other uses, see Maggi (disambiguation).
Maggi
Aktiengesellschaft;
Type subsidiary of
Nestlé
Industry Food
Founded 1890
Founder(s) Julius Maggi
Headquarters Cham, Switzerland

2. Key people Alain Pedersen
Website maggi.ch
A bottle of Polish Maggi sauce.
Maggi (pronounced [maɡi]) is a Nestlé
brand of instant soups, stocks, bouillon
cubes, ketchups, sauces, seasonings and
instant noodles. The original company came
into existence in 1872 in Switzerland, when
Julius Maggi took over his father's mill. It
quickly became a pioneer of industrial food
production, aiming at improving the
nutritional intake of worker families. It was
the first to bring protein-rich legume meal to

3. the market, which was followed by ready-
made soup based on legume meal in 1886.
In 1897, Julius Maggi founded the company
Maggi GmbH in the German town of Singen
where it is still established today.
In parts of Europe, Mexico, Malaysia, and
Brunei, In German-speaking countries as
well as the Netherlands, Czech Republic,
Slovenia, Slovakia, Poland and France,
"Maggi" is still synonymous with the brand's
"Maggi-Würze" (Maggi seasoning sauce), a
dark, hydrolysed vegetable protein based
sauce which is very similar to East Asian
soy sauce without actually containing soy.[1]
It was introduced in 1886, as a cheap
substitute for meat extract. It has since
become a well-known part of everyday
culinary culture in Switzerland, Austria and
especially in Germany. It is also well known
in Poland and the Netherlands.

4. The bouillon cube or "Maggi cube" was
introduced in 1908, which was another meat
substitution product. Because chicken and
beef broths are so common in the cuisines of
many different countries, the company's
products have a large worldwide market.
In 1947, following several changes in
ownership and corporate structure, Maggi's
holding company merged with the Nestlé
company to form Nestlé-Alimentana S.A.,
currently known in its francophone
homebase as Nestlé S.A..
Today, Maggi is particularly well known in
the Baltic states for its dry soups. In
Bangladesh, India, Pakistan, Nigeria,
Australia, New Zealand, Brazil, Mexico and
the Philippines, for its seasonings, such as
Maggi sauce, which is a household product.
And in Malaysia, Indonesia, India and

5. Singapore for its instant Maggi noodles
(Maggi Mee).
In West Africa, and parts of the Middle East,
Maggi cubes are used as part of the local
cuisine. Throughout Latin America, Maggi
products, especially bouillon cubes, are
widely sold with some repackaging to reflect
local terminology. In the German, Dutch and
Danish languages, lovage has come to be
known as "Maggi herb" (Ger. Maggikraut,
Du. maggikruid or Da. maggiurt), because it
tastes similar to Maggi sauce, although,
paradoxically, lovage is one of the few herbs
not present in the sauce.
In Indonesia, Thailand and Vietnam Maggi
seasoning sauce is a popular condiment used
in flavouring meals, and the bottles are
familiar sights on restaurant tables.
[edit] References

6. 1. ^ Ingredients of Maggi seasoning
sauce
[edit] External links
Official site(German)(French)
Nestlé: Maggi
Maggi India Maggi is a Nestle brand of
instant soups, cubes, ketchups, sauces,
seasonings and instant noodles.
Nestlé Canada Maggi Liquid Seasoning
Ingredients
Maggi Flüssige Würze / Arôme liquide
Maggi in the online Culinary Heritage of
Switzerland database.
[show]
v
d
e
Nestlé

8. Retrieved from
"http://en.wikipedia.org/w/index.php?title=
Maggi&oldid=471762305"
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Categories:
Nestlé brands
Instant noodle brands
Malaysian cuisine
Umami enhancers
Culinary Heritage of Switzerland
Cham, Switzerland
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This page was last modified on 16
January 2012 at 22:35.

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