Call for Papers-ENGLISH: 3rd ARCHITECTURAL CONSERVATION CONFERENCE
Green tour.ex.summary
1. FROM LOCAL TO GLOBAL
SOLUTIONS
FOR A BETTER
PLANET
June 2010 - The China Green Tour
Beijing, Shanghai, Guangzhou, Chongqing, Taiyuan, Hohhot
40 experts and lectures on urban, social, business, technological,
individual and collective solutions for a better planet.
20 documentary films on environmental emergencies.
A local and GLOBAL event FOR AWARENESS AND ACTION
2. 01
The China Green Tour
The China Green Tour is conceived as In June 2010, a month after the official opening of the Shanghai
Expo, in eight universities all over China we will screen docu-
participatory non-profit event to promote mentaries about the main eco-issues of our current environmen-
tal crisis: water, waste, energy, climate change, urbanisation,
environmental awareness in China by food, deforestation, desertification..., and present from all over
spreading knowledge of both issues the world inspiring examples of pragmatic solutions.
and solutions and to promote through
Films and Lectures about Solutions
dialogue and inspiring examples indivi-
dual, collective, non-profit and business Twenty major green documentaries will be screened to give
the public an informative and emotionally engaging up-to-date
greener actions. understanding of green issues. The screenings will be immedi-
ately followed by the lectures.
Scientists, engineers, social workers, entrepreneurs, Nobel prize
winners, architects, ingenious thinkers and personalities from the
world of politics, sports and the arts will talk about their experi-
ences in thinking and producing successful solutions.
These 40 extraordinary speeches and examples of how to think
and produce locally adapted solutions, will be filmed, edited,
translated into English, Chinese and Spanish and made freely
available on the world wide web through a dedicated website
with information on the topics, partners, educational and online
resources links.
The wide range of topics and guest speakers will help us to pub-
licized the China Green Tour not only in universities but deep
inside civil society.
3. 02
Where?
A Green Tour in a country that will have China is the factory of the world but its terrritory reveals many
local differences and issues. Cities on the Tour were chosen for
1 billion consumers of goods, materials their roles and symbolic association in contemporary China.
and energy in its urban cities in 15 years. The China Green Tour will be held in:
Beijing - the Capital of China
A travelling event with a national, inter- Shanghai - China’s financial center
national and local impact Guangzhou - the heart of China’s manufacturing industry and
trade
Chongqing (Sichuan) - the symbol of China’s recent urbanisa-
tion
Taiyuan (Shanxi) - the coal province capital
Hohhot (Inner Mongolia) - the symbol of the local and inter-
national consequences of green issues (desertification, sand
storm, acid rain...)
Program: Openings Nights, Films, Lectures,
Media and Meetings
Professionals from major TV, Radio and Internet Portals in China
have already sent us their personal support to broadcast, anounce
and relay widely the events, topics and lectures of the China Green
Tour, (see NGOs and Media file).
Meetings with Decisions Makers and Gala Openings
An opening gala will launch the Tour in Beijing in the presence of
officials, international guests, movie stars, entrepreneurs, scien-
tists, NGOs and our business, media and private partners.
In order to promote intellectual exchange and business opportu-
nities, additional gala openings and private meetings are planned
in every city between our guests, partners and Chinese local offi-
cials, NGOs and decision makers.
4. 03
Program: Nature knows no Borders
Will China succeed in really going A travelling tour all over China,
an opportunity of exchanges
green or not, it will affect us all.
The events of the China Green Tour, as well as the lectures and
the website, will be promoted as One and largely relayed by our
media partners and network in China.
We will invite national and international blogs, press, universities
and NGOs to relay and use the China Green Tour as an informa-
tive and participatory tool for exchanges, knowledge and action.
Five Elements - Five days of films,
lectures and events
The Green China Tour will be organised symbolically around
the theme of the five traditionnal chinese elements: Wood, Fire,
Earth, Metal and Water.
The Day of Wood will be dedicated to issues of forests, plants,
deforestation and soil erosion .
The day of Fire will highlight energy and industrial transforma-
tion process.
The day of Earth will focus on food, agriculture, population
and biodiversity.
The day of Metal will shake out financial and development
topics and see how development and economic concerns meet
environmental issues.
The day of Water will close the round with discussions about the
ocean, geography and climate refugees ; perspectives and prospec-
tives on water stress will be the key focus of the closing day.
5. 04
Solutions and best practices
40 worldwide examples of solutions, The lectures
40 guests and lectures for hope and As the range of subjects is wide and our guest speakers have
limited time, we will ask them to make only one speech during
sustainable development their stay in China. This will lead us to invite 40 guests to embrace
a very large range of solutions. Among them:
Succesful examples of reforestation in Korea and Kenya
Sustainable urban management of water, energy, public transport and
waste in developed and developing countries
Inspirational story of the micro-credit in Bangladesh
Effective examples of corporate social responsibility
Cutting edge engineering, bionergy and recycling technology to
produce energy from waste, light, wind, sea, algae...
NGOs local actions for sustainable development and green protection
in India, Africa, China and elsewhere
Successful local examples of green regulations and development in
Europe, China, North and South America.
Eco-village in Europe which turned green twenty years ago and saved
their local economy
Revival of rural activity and forest in Rajasthan by the use of secular
water recuperation methods and active non-profit commitment
Advanced technology and traditional knowledge which avoids the use
of pesticides and cleans water and soil
The story of eco-friendly living quarters in urban capitals in Europe
(Sweden, Germany, Denmark, England)
Green entrepreneurs success stories from the US, China, India,
Europe...
Individual and collective solutions for saving energy
Alternative thinking to consider our needs and their environmental
impact
New Urban and architectural ways to preserve and protect our planet...
6. 05
CHINA: From Local to Global
The best policies will not be effective if Growing local actions and concern could also help greener poli-
cies to be more widely accepted, strengthened or simply effective.
people do not make it The point is not to cast any particular blame of responsibility. It
happen locally. is too late for that. We prefer instead to show inspiring examples
in the social, scientific and business field that already exist and
convey the message that solutions lay in everyone’s hands and
should be locally adapted.
Globalization works not only for trade and information but also for
consequences. CO2 affects everyone as climate change, deserti-
fication, water and food stress will affect deeply the geography,
the social demographic as well as the social stability of the world.
What our neighbours do or not affect us all.
With their still early stage of economic development, their ris-
ing population, their high rate of urbanisation and the legitimate
aspiration to better living standards, developing countries, and
more specifically China by its geography, population and influ-
ence, will be of major importance on the world green «balance».
Therefore the aim of the China Green Tour, as a communication
tool, is to act where people from the civil society, from manual
workers to CEO’s, officials and consumers, have directly and
undirectly the most important impact on our planet and yet have
not a clear understanding of their environmental footprint or the
solutions to change it.
7. 06
Practical information
A professional team Who’s doing it?
An International network of The China Green Tour is organised by a non-profit association
Private-Web and Media Supporters based in Paris called: «Solutions pour une Meilleure Planète».
to spread the word. Its founders, Matthieu Wolmark, Liyan Du (Ignea Ltd, HK), Guan
Yao (Autumn Time, Beijing) are professionals in the field of doc-
umentary films, media industry and cultural event organisation
Our professionals both in Europe and China.
media supporters work for:
The China Green Tour is a non-profit event as we want to use our
TV
network and skills to do something for our future. But the event is
CCTV-4, CCTV-9, Phoenix TV,
also meant, in order to get a real impact in the civil society, to be
Beijing Satelitte Channel,
China Education Television, Hebei TV, produced the same way in term of organisation,«marketing» and
Hunan TV, BTV-3, Dragon TV, CBN TV, communication as any professional one.
SCTV, StarTV, Hunan TV...
The structure of organisation is a participatory one. That is why
Web we have brought together eight local chinese green student asso-
Beijing Youth Network, Sina.com, Sohu.net, cations to our project. You will find a brief description of it in
Youku.com, Baidu.com ,Beijing Music Radio, the «NGOs and Media supports» file. As we are entering in the
People.com.cn,Net Media, Beijing.gov.cn, active preparation of the Tour (guests invitations, documentaries
China Interactive Corp... preselection, funding...) we are establishing a national and inter-
national network of active supporters and assistants.
Radio
China National Radio, Beijing Radio News, S Our Network of supporters is growing everyday. We already have
hanghai East Radio, Shanxi People’s radio station, received personal supports of Chinese media professionals from
China Radio International, Green lemon radio...
TV, Press, Radio and Internet portals. Major video and news por-
tals have also agreed on the principle of promoting with efficiency
Press
Economic Daily, China Youth Daily, the China Green Tour on their portals.
Beijing Youth Daily,
Morning Post (Beijing) Oriental Morning Post, You will find in the «NGOs and Media Support» file a selection
Wenhui News, of emails, a description of the media involved and their coverage.
The Bund, Xinmin Weekly, As we just have started the preparation of the Tour, we expect to
Sichuan Daily Chengdu Daily, expand exponentially the coverage of the China Green Tour by
Nanfang Daily... private, media and blog support.
8. 07
Note from the founders
The green emergency can also be a real opportunity
to build a better world.
Note from the founders
The idea of China Green Tour was born from a growing concern of its founders about green issues.
We are just normal people that had no knowledge about global warming or the environmental situ-
ation just a few years ago. Through documentaries and personal experiences, we gradually realised
that we had to do something for us and the others. So we decided to use our skills and professional
network to build this non-profit event.
The green issues, thanks to documentary filmakers, NGOs, media and corporate responsibility are
by now an individual and a collective concern in the Western world. This sense of the emergency is
not as widely shared in developing countries.
CONTACT Increasing natural disasters, health problems, ecolo-nomical migrations and energy issues show us
that we, as a species, are facing the most difficult challenge of all time.
Solutions
Pour une meilleure As strange as it may sound, the human brain and talent might be seen - by its extraordinary achieve-
planète
ments in science, knowledge, medicine and technology – as our most dangerous predators.
Association loi 1901
Non profit organization But if our incredible development is surely bringing us to a quite difficult time, it could also be the
main tool to avoid a predictible catastrophe.
T + 33 6 1173 88 82
forabetterplanet@gmail.com We believe that people are the key and that global solutions will come also from the multiplication of
many locally adapted actions. As Rajasthan is not California or France, it needs adapted solutions,
but it also needs hope. We want to remind and be reminded that doing something for nature, for us
as well as for others, is just a normal thing to do.
That is why we will invite people from Europe, Asia, North and South America, Australia, Russia,
from all fields to show that we are all interconnected, that there is plenty of small and large adapted
solutions and that everywhere on this planet people, NGOs, corporates, scientifics and even officials
or movie stars do care about it in a way that they have imagined and produced solutions that work.
That is also the reason why we invite you as a Guest, an NGO, a Corporate Company with a concern
for social responsibility or simply just as a friendly Green Supporter to join the China Green Tour.
Looking forward to hear from you soon,
Matthieu Wolmark
October 2009
President of Solutions pour une Meilleure Planète
Co-founder of the China Green Tour