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financial communications
for mining and energy companies
Introduction


Fortbridge is a specialist financial communications service representing
private and publicly listed companies

Fortbridge works with clients to build corporate reputation and promote value.

Fortbridge communications programs are designed to target a range of stakeholders
including shareholders, investors in industries and markets in which our clients operate.

Fortbridge consultants have a proven track-record in working with clients to grow
businesses; to communicate the value of new developments and to help manage significant
issues that may impact reputation and shareholder value.

Fortbridge provides clients with consultancy support in key investment markets and has
local affiliates in The Americas, the UK and China.

Fortbridge has successfully managed media and investor roadshow programs in Australia,
Asia, North America, Europe and the Middle East.



FY2012                             Fortbridge Consulting Pty Ltd                            2
Consultancy support


Fortbridge consultants and advisors have a range of communications, media,
investment and corporate advisory experience to draw upon

•   Bill Kemmery – Managing Director
    – a business intelligence and corporate communications professional with a broad range of industry experience.

•   Leandro Pereira – Manager Marketing Communications
    – responsible for a range of marketing communications projects including online media and social networks.

•   Radha Belapurkar – Manager Media and Investor Relations
    – responsible for Fortbridge’s stakeholder relations programs and specialising in services sector clients.

•   Luke Dean – Senior Consultant
    – a public relations consultant with experience in crisis communications, media, investor and government relations.

•   Peter-John Lewis – Senior Consultant
    – a corporate communications specialist, with extensive experience in public relations and senior editorial roles.

•   Carolyn Kerr – Managing Partner Latin America
    – experienced in corporate finance and the communication of major transactions across a range of industries including
      mining, engineering, health care, telecommunications, insurance and banking.




FY2012                                            Fortbridge Consulting Pty Ltd                                             3
Consultancy support


•   Sandra Tavakoli – Public Relations Officer
    – a former journalist with extensive experience in different countries, focusing on writing and media research.

•   Isabella Kou – Public Relations Consultant
    – China specialist responsible for intelligence projects related (but not limited) to the country, with a focus on research
       (institutional investors and funds as well as media contacts).

•   James Conrathe – Senior Consultant
    – a communications professional with experience in both media and the investment and financial services sector.

•   Jim Terrie – Corporate Risk & Business Intelligence
    – an experienced crisis and risk management consultant, having worked with a number of specialist international risk
       consultancies while based in Africa and Asia.

•   Raneshni Stewart – Senior Consultant Melbourne
    – strong media background, having worked in radio for many years in South Africa and the U.K.

•   Brian Freedman – Senior Consultant Perth
    – a marketing and communications specialist with more than 18 years combined experience at Westpac Banking Corporation,
       Ernst & Young and pSivida Corp.




FY2012                                             Fortbridge Consulting Pty Ltd                                                  4
International advisors

•   Matt Beale: Managing Partner – United Kingdom
    – Fortbridge partner based in London specialising in investor relations.

•   Rodney Ireland: Managing Partner – Canada
    – strong sales and communication skills, with well established connections in mining finance.

•   Anthony Esposito: Senior Consultant – Chile
    – a lead communications consultant for Fortbridge in Santiago, Chile, with a media background.

•   Claire Reid: Senior Advisor – Singapore
    – with experience in mining/energy conferences, Claire advises on key events and facilitates introductions to local investors.

•   JP Belfort: Senior Consultant – Brazil
    – developing and executing in-market strategies in Latin America’s biggest financial hub, São Paulo.

•   Georgia Pask: Senior Advisor – Hong Kong
    – applies her investment banking experience to expand clients' relationships in the HK region through investor and media
      relations, major industry events and roadshows.




FY2012                                            Fortbridge Consulting Pty Ltd                                                      5
Supporting clients in key markets




         Toronto               London

                    New York

                                                                      Hong Kong




                                                                  Singapore




                         São Paulo
                                                   Johannesburg          Perth
         Santiago                                                                   Sydney
                       Buenos Aires
                                                                                  Melbourne




                                        * Coming Soon




FY2012                         Fortbridge Consulting Pty Ltd                                  6
Investor communications focus


Fortbridge develops and maintains successful Investor Relations programs

Fortbridge works with clients to build meaningful institutional shareholder target lists. We
create and maintain on-going communications programs, or run one-off roadshow projects.

Fortbridge offers clients access to up-to-date investor data and contact information for
investors in key regional and global financial centres.


Maximise investor presentations

Fortbridge clients save time and money on their roadshow programs because they have
access to relevant buy-side contacts.

Fortbridge’s research capabilities allow clients to approach relevant funds and institutions
and maximise the company's exposure to investors.




FY2012                             Fortbridge Consulting Pty Ltd                               7
Investor communications focus


Fortbridge works with the world's leading providers of investor relations intelligence to
deliver a competitive and efficient communications platform addressing a range of client
requirements.

Fortbridge has access to:

•   Over 50,000 buy-side firms
•   Over 200,000 individual buy-side contacts in all the key investment markets
•   An integrated and automated communications platform
•   In-depth contacts profiles for funds, institutions and broking firms
•   A global investor database updated daily by information professionals




FY2012                                    Fortbridge Consulting Pty Ltd                     8
Media advisory and
communications

Fortbridge assists clients with public relations and corporate
communications, including media relations

Fortbridge corporate affairs services comprise the full range of public relations, including:
•   strategy
•   media liaison
•   crisis management


Fortbridge’s extensive media contacts and a proven expertise in representing companies
ensure that clients get their messages across to the appropriate target audience.




FY2012                              Fortbridge Consulting Pty Ltd                               9
Media advisory and
communications

Fortbridge understands business news

Fortbridge consultants have worked in the media and have managed high-profile issues in
mainstream financial press.

Fortbridge deals with all forms of media: from traditional print and broadcast outlets
through to fast-evolving, web-based new media such as news portals, blogs and social
networks.

Fortbridge also has the capability to reach international journalists for those clients looking
to build awareness in global markets.




FY2012                              Fortbridge Consulting Pty Ltd                             10
Industry media distribution
platform

Fortbridge.NET: a media solution for listed
mining & energy stocks

Fortbridge.NET is a web-based Media Distribution
tool that disseminates press releases and company
updates to over 1,500 specialist mining, energy and
finance writers around the globe.

More than 125 mining and energy companies listed
in international stock exchanges rely of
Fortbridge.NET to distribute their company
announcements.

Also used by the mining and energy sectors leading
events and conferences groups to promote global
investor programs.




FY2012                            Fortbridge Consulting Pty Ltd   11
Industry media distribution
platform

Fortbridge.NET is available for free to any
listed resources company

Announcements distributed via Fortbridge.NET are
also posted on Fortbridge Announcements, a news
feed that is monitored by search engines (e.g.
Google), increasing the online exposure for each
release. These articles are further propagated via
social media such as Twitter.

More information about this specialist media
platform is available at www.fortbridge.net.




FY2012                            Fortbridge Consulting Pty Ltd   12
Online investor database


Fortbridge can offer companies direct access to the
comprehensive and up-to-date information on
institutional investors and funds in key global
investment centres that we use to generate our own
clients’ investor roadshows. 

Thanks to a strategic partnership with data providers
Ipreo, this tailored solution is available at a fraction
of the cost usually associated with this type of tool.

Subscribers log into an online database of thousands
of investor contacts worldwide. To make sure the
information is targeted, they can sort search results
by sector, by location, by investment philosophy and
by size of funds and many other criteria.

The system gives you not only contact details but
advanced data including stock ownership, stats,
graphs and in-depth profiles.


FY2012                              Fortbridge Consulting Pty Ltd   13
Adding value to mining stocks


Fortbridge adds value to clients’ investor communications:

•   Ongoing communications programs for publicly listed mining companies
•   Special one-off projects to research, target and engage institutional investors and funds
•   Investor meetings with selected broking and advisory firms in key Australian financial centres
•   International investor roadshows including NY, Toronto, London, HK, Singapore and Dubai


Fortbridge adds value in media advisory and corporate communications:

• We manage corporate image and project profiles with the financial media and industry press
• We reposition companies following mergers or acquisitions, including corporate ID and supporting
  marketing materials
• We run special projects with business and industry press around key announcements and major corporate
  events
• We provide expert advice in managing exposures to reputational issues in the media (for Boards and
  Executive teams)




FY2012                                    Fortbridge Consulting Pty Ltd                              14
Media distribution users

Over 125 ASX, TSX, LSE and JSE listed companies rely on Fortbridge.NET for
the distribution of their market updates to the media:




FY2012                      Fortbridge Consulting Pty Ltd                    15
Contact


FORTBRIDGE CONSULTING PTY LTD – ABN 92 126 433 430


Australia                        United Kingdom                          Please contact head office
                                                                         if you'd like to get in touch
Sydney                           London                                  with our people in:
•   Suite 1402, 100 William St   • 17 St. George’s Square
•   East Sydney NSW 2010         • London - SW1V 2HX – UK                Melbourne
•   Tel: +612 9003 0477          • Mob: +44 (0)7966 389 196              Singapore
•   Fax: +612 9361 5584                                                  Hong Kong
Perth                                                                    Buenos Aires
• 613 Wellington Street          North America                           São Paulo
  Perth - WA - 6000                                                      Santiago
  Tel: +618 6316 1302            Toronto
  Fax: +618 6316 1300            •   157 Adelaide St West, Suite 274
                                 •   Toronto, Ontario, Canada
                                 •   M5H 4E7
                                 •   Mob: +1 647 704 9054




FY2012                                   Fortbridge Consulting Pty Ltd                           16
Disclaimer


Fortbridge Consulting Pty Ltd ("Fortbridge") is a specialist financial communications service
acting for a range of private and publicly listed companies. Fortbridge does not provide
investment advice and is not authorised by financial services authorities in the markets in
which the consultancy operates. As a user of the information contained in our
communications, you understand and agree that no communication issued or published by
Fortbridge is intended as advice for any specific person.

This document may refer to other information sources and websites over which Fortbridge
has no control or responsibility. Fortbridge shall not be liable for any damages arising from
the use of information from these third party sources or websites. With regard to these web
sites, Fortbridge cautions you to understand risks associated with the internet and any
applicable policies of third party websites before using or before transacting via the
internet.

The shareholders in Fortbridge may also be shareholders either directly or indirectly in the
companies Fortbridge represents.




FY2012                                Fortbridge Consulting                                    17
Visit www.fortbridge.com
         for more information




FY2012                Fortbridge Consulting   18

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Fortbridge fy2012

  • 1. financial communications for mining and energy companies
  • 2. Introduction Fortbridge is a specialist financial communications service representing private and publicly listed companies Fortbridge works with clients to build corporate reputation and promote value. Fortbridge communications programs are designed to target a range of stakeholders including shareholders, investors in industries and markets in which our clients operate. Fortbridge consultants have a proven track-record in working with clients to grow businesses; to communicate the value of new developments and to help manage significant issues that may impact reputation and shareholder value. Fortbridge provides clients with consultancy support in key investment markets and has local affiliates in The Americas, the UK and China. Fortbridge has successfully managed media and investor roadshow programs in Australia, Asia, North America, Europe and the Middle East. FY2012 Fortbridge Consulting Pty Ltd 2
  • 3. Consultancy support Fortbridge consultants and advisors have a range of communications, media, investment and corporate advisory experience to draw upon • Bill Kemmery – Managing Director – a business intelligence and corporate communications professional with a broad range of industry experience. • Leandro Pereira – Manager Marketing Communications – responsible for a range of marketing communications projects including online media and social networks. • Radha Belapurkar – Manager Media and Investor Relations – responsible for Fortbridge’s stakeholder relations programs and specialising in services sector clients. • Luke Dean – Senior Consultant – a public relations consultant with experience in crisis communications, media, investor and government relations. • Peter-John Lewis – Senior Consultant – a corporate communications specialist, with extensive experience in public relations and senior editorial roles. • Carolyn Kerr – Managing Partner Latin America – experienced in corporate finance and the communication of major transactions across a range of industries including mining, engineering, health care, telecommunications, insurance and banking. FY2012 Fortbridge Consulting Pty Ltd 3
  • 4. Consultancy support • Sandra Tavakoli – Public Relations Officer – a former journalist with extensive experience in different countries, focusing on writing and media research. • Isabella Kou – Public Relations Consultant – China specialist responsible for intelligence projects related (but not limited) to the country, with a focus on research (institutional investors and funds as well as media contacts). • James Conrathe – Senior Consultant – a communications professional with experience in both media and the investment and financial services sector. • Jim Terrie – Corporate Risk & Business Intelligence – an experienced crisis and risk management consultant, having worked with a number of specialist international risk consultancies while based in Africa and Asia. • Raneshni Stewart – Senior Consultant Melbourne – strong media background, having worked in radio for many years in South Africa and the U.K. • Brian Freedman – Senior Consultant Perth – a marketing and communications specialist with more than 18 years combined experience at Westpac Banking Corporation, Ernst & Young and pSivida Corp. FY2012 Fortbridge Consulting Pty Ltd 4
  • 5. International advisors • Matt Beale: Managing Partner – United Kingdom – Fortbridge partner based in London specialising in investor relations. • Rodney Ireland: Managing Partner – Canada – strong sales and communication skills, with well established connections in mining finance. • Anthony Esposito: Senior Consultant – Chile – a lead communications consultant for Fortbridge in Santiago, Chile, with a media background. • Claire Reid: Senior Advisor – Singapore – with experience in mining/energy conferences, Claire advises on key events and facilitates introductions to local investors. • JP Belfort: Senior Consultant – Brazil – developing and executing in-market strategies in Latin America’s biggest financial hub, São Paulo. • Georgia Pask: Senior Advisor – Hong Kong – applies her investment banking experience to expand clients' relationships in the HK region through investor and media relations, major industry events and roadshows. FY2012 Fortbridge Consulting Pty Ltd 5
  • 6. Supporting clients in key markets Toronto London New York Hong Kong Singapore São Paulo Johannesburg Perth Santiago Sydney Buenos Aires Melbourne * Coming Soon FY2012 Fortbridge Consulting Pty Ltd 6
  • 7. Investor communications focus Fortbridge develops and maintains successful Investor Relations programs Fortbridge works with clients to build meaningful institutional shareholder target lists. We create and maintain on-going communications programs, or run one-off roadshow projects. Fortbridge offers clients access to up-to-date investor data and contact information for investors in key regional and global financial centres. Maximise investor presentations Fortbridge clients save time and money on their roadshow programs because they have access to relevant buy-side contacts. Fortbridge’s research capabilities allow clients to approach relevant funds and institutions and maximise the company's exposure to investors. FY2012 Fortbridge Consulting Pty Ltd 7
  • 8. Investor communications focus Fortbridge works with the world's leading providers of investor relations intelligence to deliver a competitive and efficient communications platform addressing a range of client requirements. Fortbridge has access to: • Over 50,000 buy-side firms • Over 200,000 individual buy-side contacts in all the key investment markets • An integrated and automated communications platform • In-depth contacts profiles for funds, institutions and broking firms • A global investor database updated daily by information professionals FY2012 Fortbridge Consulting Pty Ltd 8
  • 9. Media advisory and communications Fortbridge assists clients with public relations and corporate communications, including media relations Fortbridge corporate affairs services comprise the full range of public relations, including: • strategy • media liaison • crisis management Fortbridge’s extensive media contacts and a proven expertise in representing companies ensure that clients get their messages across to the appropriate target audience. FY2012 Fortbridge Consulting Pty Ltd 9
  • 10. Media advisory and communications Fortbridge understands business news Fortbridge consultants have worked in the media and have managed high-profile issues in mainstream financial press. Fortbridge deals with all forms of media: from traditional print and broadcast outlets through to fast-evolving, web-based new media such as news portals, blogs and social networks. Fortbridge also has the capability to reach international journalists for those clients looking to build awareness in global markets. FY2012 Fortbridge Consulting Pty Ltd 10
  • 11. Industry media distribution platform Fortbridge.NET: a media solution for listed mining & energy stocks Fortbridge.NET is a web-based Media Distribution tool that disseminates press releases and company updates to over 1,500 specialist mining, energy and finance writers around the globe. More than 125 mining and energy companies listed in international stock exchanges rely of Fortbridge.NET to distribute their company announcements. Also used by the mining and energy sectors leading events and conferences groups to promote global investor programs. FY2012 Fortbridge Consulting Pty Ltd 11
  • 12. Industry media distribution platform Fortbridge.NET is available for free to any listed resources company Announcements distributed via Fortbridge.NET are also posted on Fortbridge Announcements, a news feed that is monitored by search engines (e.g. Google), increasing the online exposure for each release. These articles are further propagated via social media such as Twitter. More information about this specialist media platform is available at www.fortbridge.net. FY2012 Fortbridge Consulting Pty Ltd 12
  • 13. Online investor database Fortbridge can offer companies direct access to the comprehensive and up-to-date information on institutional investors and funds in key global investment centres that we use to generate our own clients’ investor roadshows.  Thanks to a strategic partnership with data providers Ipreo, this tailored solution is available at a fraction of the cost usually associated with this type of tool. Subscribers log into an online database of thousands of investor contacts worldwide. To make sure the information is targeted, they can sort search results by sector, by location, by investment philosophy and by size of funds and many other criteria. The system gives you not only contact details but advanced data including stock ownership, stats, graphs and in-depth profiles. FY2012 Fortbridge Consulting Pty Ltd 13
  • 14. Adding value to mining stocks Fortbridge adds value to clients’ investor communications: • Ongoing communications programs for publicly listed mining companies • Special one-off projects to research, target and engage institutional investors and funds • Investor meetings with selected broking and advisory firms in key Australian financial centres • International investor roadshows including NY, Toronto, London, HK, Singapore and Dubai Fortbridge adds value in media advisory and corporate communications: • We manage corporate image and project profiles with the financial media and industry press • We reposition companies following mergers or acquisitions, including corporate ID and supporting marketing materials • We run special projects with business and industry press around key announcements and major corporate events • We provide expert advice in managing exposures to reputational issues in the media (for Boards and Executive teams) FY2012 Fortbridge Consulting Pty Ltd 14
  • 15. Media distribution users Over 125 ASX, TSX, LSE and JSE listed companies rely on Fortbridge.NET for the distribution of their market updates to the media: FY2012 Fortbridge Consulting Pty Ltd 15
  • 16. Contact FORTBRIDGE CONSULTING PTY LTD – ABN 92 126 433 430 Australia United Kingdom Please contact head office if you'd like to get in touch Sydney London with our people in: • Suite 1402, 100 William St • 17 St. George’s Square • East Sydney NSW 2010 • London - SW1V 2HX – UK Melbourne • Tel: +612 9003 0477 • Mob: +44 (0)7966 389 196 Singapore • Fax: +612 9361 5584 Hong Kong Perth Buenos Aires • 613 Wellington Street North America São Paulo Perth - WA - 6000 Santiago Tel: +618 6316 1302 Toronto Fax: +618 6316 1300 • 157 Adelaide St West, Suite 274 • Toronto, Ontario, Canada • M5H 4E7 • Mob: +1 647 704 9054 FY2012 Fortbridge Consulting Pty Ltd 16
  • 17. Disclaimer Fortbridge Consulting Pty Ltd ("Fortbridge") is a specialist financial communications service acting for a range of private and publicly listed companies. Fortbridge does not provide investment advice and is not authorised by financial services authorities in the markets in which the consultancy operates. As a user of the information contained in our communications, you understand and agree that no communication issued or published by Fortbridge is intended as advice for any specific person. This document may refer to other information sources and websites over which Fortbridge has no control or responsibility. Fortbridge shall not be liable for any damages arising from the use of information from these third party sources or websites. With regard to these web sites, Fortbridge cautions you to understand risks associated with the internet and any applicable policies of third party websites before using or before transacting via the internet. The shareholders in Fortbridge may also be shareholders either directly or indirectly in the companies Fortbridge represents. FY2012 Fortbridge Consulting 17
  • 18. Visit www.fortbridge.com for more information FY2012 Fortbridge Consulting 18