Marketorum is an experienced team of Business Strategists with expertise in technology and marketing based solutions.
Our solutions are based on in-depth research and facts found through Di2 methodology. This methodology is predicated on a proven, unique three-phase process which is comprised of discovery, innovation and implementation; and, has been used for finding solutions for leading worldwide organizations in a wide array of industry sectors, including hospitality, banking, consumer brands, human resources, executive recruiting, pharmaceuticals, medical and medical devices, specialty chemicals, technology and telecommunications, among others.
2. Who We Are We are a full service Business Growth Consultancy with over 25+ years of domestic and international experience We have diverse expertise with corporate, professional and consumer clients / industries We are driven by our un-traditional thinking and a fresh, strategic approach to all client engagements We plan, set and execute Business Growth goals & tactics
3. What We Believe Our success is measured by our client’s success, therefore at Marketorum this always means: A Client’s Interest Is Always be Ahead of Our Own Un-traditional thinking and a fresh, bold strategic approach to business growth is the norm in order to achieve results Nothing is standard The roadmap is simple - Set and Execute Goals & Tactics It’s About Delivering Results
4. What we do We are a highly specialized Business Growth Consultancy We are industry agnostic / unbiased We apply straightforward and effective solutions to business challenges No business challenge is too complex Business Growth Solutions revolve around three (3) key areas; Business Strategy and Analysis, Holistic & Integrated Marketing, and Technology for efficiencies
5. “It’s not always about doing different things... ...often it’s about doing things differently.”
6. Fully Integrated Business Growth Services A proven track record In-depth business process knowledge and industry-specific expertise (B2B, B2C, and B2B2C) The ability to conceptualize and successfully implement the “right” innovative solutions Translate into quantifiable ROI and substantial long-term benefits strategic initiatives
7. Fully Integrated Services (cont.) A customer centric culture Seasoned Senior C Suite experience practice leaders A fully integrated three-tiered product / practice specific suite of offerings that can be engaged independently or as a whole
8. Marketing Leveraging and launching a successful brand, product or service requires more than vision An organization must change, grow, evolve and adapt The strategy behind your organization should be as vital as the creative work Attracting, engaging and retaining the right target audience results in capturing a customer for life Based on business strategy NOT pretty pictures!
9. Strategy Specializing in finding the opportunities presented by business and organizational inefficiencies Bringing technology and human resources of an enterprise back into balance Strategic Consulting Management Operational Product Development Business / Product / Market Realignment
10. Technology Management Information and Technology Services (MITS) to businesses of all scope and sizes Strategic business operations planning, securing digital assets, enterprise wide application portal Platform development and integration from custom CMS to SAP and ORACLE deployments IT Consulting Services
11. Delivering the “Opportunity” To understand and capitalize on opportunities, preconceptions and accepted standards must be disposed of “MarketEDGE”a revolutionary proprietary methodology the is industry “agnostic” which has been successfully applied to local and international projects in various industries ranging from hospitality to specialty chemicals for Business Growth and solutions development
12. Delivering the Market Opportunity (cont.) We help organizations translate this breakthrough into success through our Di2 methodology Di2is predicated on a unique three-phase process which is comprised of discovery, innovation and implementation
13. Phase I – Discovery The main focus is two-fold: Determine the project and organizational requirements, review existing initiatives and formulating accurate specifications in a collaborative and engaging environment An integral aspect of our methodology, is our approach in conducting in-depth research on the organization and industry in order to develop a comprehensive understanding of the competitive environment It is through this process that we are able to set the foundation for the successful execution of Phase II, Innovation
14. Phase II – Innovation The second phase in the process builds on the findings from Phase I. Via a comprehensive process of Strategic Planning & Conceptualization, Innovative solutions are developed Marketorum employs a wide range of knowledge, skill, and experience to discover and implement a strategy and execution that will best meet the specific needs of your business or organization
15. Phase III – Implementation Completion of all Project Development Deliverables in adherence to the standards established by the Scope of Work Prior to launch, test the components, and launch all components outlined in the Action Comprehensive Project Management (CPM) strategy It’s about Metrics. Effective quantitative measurement methods will be in place to guarantee that the project is performing
