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How to get 1,000 people to look at your product for $1,000

You need the way to make digital marketing less complicated to deliver results. In this webinar you will learn how to set-up and run your ad on digital ad networks in 1 hour or less. Your ad will cost $1 per click or less. And you will track how people go from your ad to your Web site and consider your product, service, and event.

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How to get 1,000 people to look at your product for $1,000

  1. 1. How to get 1,000 people to look at your product for $1,000 Frank Cohen, fcohen@clevermoe.com, 408 364 5508, August 13, 2020
  2. 2. Webinar recording • These slides are from a webinar hosted by Frank Cohen • Watch the webinar recording at https://clevermoe.com/better-digital-advertising-now/ • Digital advertising expert Frank Cohen hosts a series of webinars on to make marketing faster, easier, and less expensive in the era of Digital Ad Network AIs
  3. 3. You and me, we’re in a club now . . . Marketers never have enough time, money, people Marketers needs to be wary of Marketing AIs Digital Ad Networks AIs work for them, not you Marketers need their own Marketing AI
  4. 4. Introduction and why the topic is important (5 mins) Product demo (10 mins) How to take action on the topic (5 mins) Q&A (10 mins)
  5. 5. Marketers need to conceptualize an ad to experiment until it works to be within budget and schedule to roll with the changes And still feel like hugging someone Marketers
  6. 6. Know market segments? Don’t know segments? Place ads in minutes Tracking Pixel across all networks Expand to other networks How We Work
  7. 7. How does their AI work? Campaign type FB Pixel Demographics Interests Spend control Demo
  8. 8. The Demo Create a new campaign Find influencers/audiences/competitors Set the budget Set the max-bid A/B test the messages and images View the test results Add the pixel Clone the campaign, launch
  9. 9. How do you manage a campaign as it runs? clevermoe.com/adcalc How do you measure success?
  10. 10. Once you get good… Facebook Ad Manager Twitter Ad Manager LinkedIn Ads + 60 More
  11. 11. How was this valuable to you? clevermoe.com/better-digital-advertising-now
  12. 12. You and me, we’re in a club now . . . Lets meet again, and often
  13. 13. ContactLets meet again, and often Frank Cohen, fcohen@clevermoe.com, +1 408 364 5508

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