2. This poster continues the house style from its album ‘suck it and see’
(plain white background with black text) so the audience recognise
straight away what the poster is about. The positioning of the band
name, which is also the bands recognisable logo, is central on the
poster so it’s the first thing the audience will see. The members of the
band have signed the poster which makes it seem more valuable and
personal since the band are so popular and successful. Also it reflects
the individual personalities of each band member. The typeface being
san serif makes the poster look more serious and ‘straight to the point’
as well as continuing the house style. The plain style of poster reflects
the indie genre of the bands music; indie and original. The preferred
reading (Stewart Hall) of this poster is that through the simplicity of the
poster, they wish to be known more for their music rather than their
image. This poster aims to attract their targeted subculture (Dick
Hebdige) though the original and plain design layout, connoting the
bands ‘individuality’.
3. The text on this poster take on an illusion type effect of looking like they
are cut out of the paper, revealing sections of an image of the music
artist. This has connotations that her full personality is not revealed and
she has hidden secrets. It creates a sense of mystery about the artist.
This could be the preferred reading (Stewart Hall) however the image
also has connotations of her innocence as she is such a young new
music artist at the age of seventeen, reinforced through her direct stare
at the audience breaking the fourth wall. This poster aims to attract the
indie subculture (Dick Hebdige) through the ‘down to earth’ brown
earthy colours. Lorde can be represented as an Ideal Self (Carl Rogers
1980) to her female audience members because he is a very attractive
and young artists – inspirational for many of her audience.
The text is very think and bold in a san serif font. It is large enough to
take up the majority of the poster as it is the main feature to catch the
audiences’ attention. The poster uses two main colours, white and
brown. Brown italic text is used to highlight the tour dates in a list down
the right hand side.
4. Lana’s album ‘Born To Die’ has very negative and dark connotations
which relate to many of the themes of her songs such as lust and
death. Her poster continues this style with a ‘head shot’ style photo
in a medium close up which could be related to prison, crime and
the law, or a ticket or stamp. This is also foreshadowed by the title as
the word ‘die’ connotes a death sentence which links to the prison
theme. The preferred reading (Stewart Hall) of this image is the
representation of her dark thoughts in her head which are then
connoted through her music. This posters aims to attract its indie
subculture (Dick Hebdige) through the style and the originality of it.
The album title ‘Born To Die’ stands out against the dull background
through the use of the white bold font. This helps catch the
audiences’ eye and makes a definite statement on the poster. Lana
can be viewed as an ideal self (Carl Rogers) by her female members
of her audience as she represents a strong, attractive female that
they can aspire to be like. To her male fans, she can be viewed as an
Ideal Partner (Carl Rogers) for similar reasons. Lana's style of a
vintage American 1960’s female is shown in this image by her style of
hair. The slick perfected waves in her hair were a common hairstyle
in that era. Her indirect mode of address represents she is deep in
thought.
5. Ellie’s poster of electrical bright colours reflect her electronic style of
music, being her preferred reading (Stewart Hall). These colours also represent
the artists feminine and girly side to her personality, appealing to her female
fans. This poster is a tour poster with the sold our dates in a darker colour with
less opacity than the available dates. The available dates are in a larger bolder
white font. The connotations of this is that it is your last chance to buy the tickets
because the popularity of the artist means they are selling fast. Her direct stare
in a medium close up shot at the camera breaks the fourth wall and appears as if
she is looking directly at the audience and inviting them in. Her hand positions
frame her face, in the shape of a triangle, imitating the illuminati sign above her
head. This could mean she sees herself as part of this culture, or it could simply
be she is using the symbol because it is cool, original and trendy in modern
society; also reflecting the indie subculture (Dick Hebdige) she targets her
audience towards. Ellie can be viewed as an ideal self (Carl Rogers) by her female
members of her audience as she is an attractive female that they can aspire to
look like. To her male fans, she can be viewed as an Ideal Partner (Carl Rogers)
for similar reasons.
6. Bastille’s tour poster conveys a similar preferred reading (Stewart
Hall) to their album which keeps the continuity of the house style.
The long shot image of the ongoing road could suggest the journey
the band have been on to get where they are today. The tinted
effects on the image attract their targeted indie subculture (Dick
Hebdige) and looks similar to a popular indie networking
site, Instagram. It makes the image and band look vintage and ‘down
to earth’; as if their music is the classic, the greatest and the most upto-the-minute. The main masthead is the name of the band ‘Bastille’
however the ‘a’ is a triangle. This shape has significant connections to
the illuminati culture/theory which is seen to be interesting and
original; connecting to the background ideology of the indie
subculture being individualistic and unique ultimately attracting
them. The poster has no image of the actual band members which
suggests the band wish to be known more for their music rather than
their image. The text is very simple in a san serif font, listing the dates
of the tour. The popularity of the band is shown through the bright
‘sold out’ stamps over the majority of the text, making the audience
feel urged to book tickets quickly for the remaining dates available.