3. 48% of all job seekers did social
media job hunting on Facebook
in the past year.
That's a lot of eyes searching for
opportunities, and if your brand is
already active on the network, it
could be worth engaging power
users to recommend applicable
candidates.
8. Example FB Page Followers = 235
Do the Math, If everybody who is currently a fan of your
company FB Page “shared” 1 post or photo or video they liked
from the FB Page with their Friends-Network just once a week –
there would be a 57,575 person Potential Reach.
235 x 245 = 57,575
If you have all “hands on deck” to share a post once a week if
not more in a year or 52 Weeks x 57,575 = 2,993,900.00
Potential Reach.
9. If You Have Not Shared a Post Yet On Your
Timeline from your company FB Page –
Why Not?
Didn’t know the power of it and the potential reach to potential recruits or customers
Don’t Know How to Share a Post-Photo-Video
I don’t know if my friends would care about a our Company Post-Photo-Video
I don’t want to come off as spammy or salesy
Would like different type of Posts-Video-Photos to share
Don’t have time
Don’t Care About the Companies Growth
10. Do You Know How to Share a Post?
Click to play the 1 minute training
video.
If you have trouble playing this one
go to: Click Here to View the Video.
11. Summary
1.15 Billion People Are On Facebook
128 Million Active Daily Users in the United States
The Average # of Users Who Log In Once a Day – 76%
Only 1 Share of a Post a Week by all Employees, Volunteeers and Fans will get the
word spread about your organization quickly and with powerful reach 57,000+
people.
3 x a week of Sharing would be 171,000 people.
1 x a week over a year the Reach is 2,964,000
These numbers are why the majority of companies are now using Facebook for
Recruiting & Marketing
12. Trainings Coming Soon
Content Creation – What Makes a Good Post That is Shareable Creating High
Engagement
How to Use Twitter for Recruiting
How to Use LinkedIn for Recruiting
How to Use Pinterest for Recruiting
What Would You Like to Be Trained On?