The document summarizes a presentation on using social media for presentations. It discusses researching the audience using social media, conducting research on topics, setting expectations and goals, creating a content schedule, monitoring engagement, and measuring results through metrics like website traffic, social media followers, and responses to offers. It also provides an example of a tournament that saw increased ticket sales and online engagement by implementing a social media plan.

1. Social Media for Presentations Presented by Jackie Reau & Betsy Ross, GDC Social Media [email_address] Twitter: gamedayjreau

26. GCWW Leadership Profile Videos Think about how to “own” the interview: What point do YOU want to get across? Who is the audience? How can you turn a negative subject/question into a positive answer? You can’t control the questions, but you can control the answers

27. GCWW Leadership Profile Videos Three points you want to share: 1) 2) 3)

28. GCWW Leadership Profile Videos Smile, you’re on camera & Own your interview