Sports PR Lecture, 10-8-19

1. Sports PR
Lecture: 10.8.19
University of Cincinnati
By Jackie Reau

2. Your Media Pitch to a Local TV
Station: Over the phone
Andy Dalton’s wife is working to
raise $1 million for pediatric care at
Cincinnati Children’s. She reached
her goal this week and will visit the
hospital to present a check. She will
be joined by Ellen who is matching
the donation.

3. Rocky Mountain News Demise
-Do cities need a daily newspaper?
-Why did the Rocky Mountain News
cease operations?
-Why or Why Not?

4. Presentation Schedule
October 8: Gordon, Hackathorne, Hawes, Heffernan
Topic: Youth Sports Participation in America
October 15: Hill, Irwin, Jacobs, Killeen, Kime, Keith
Topic: eSports Participation in America

5. Presentation Schedule
October 29: Lattimore, Litke, Mayayo, McClain, Mercer
Topic: Revenue Model of a College Bowl Game
November 5: C. Miller, J. Miller, Minges, Myers, Ndonga
Topic: Community Relations and Sports
November 12: Nelson, Parsons, Potts, Ragland, Reed,
Regruth
Topic: Growth of the X Games. Why? Or Why Not?
November 19: Sasala, Shi, Tegeder, Woodcock, Wylie
Topic: Sports betting in America and how it will
impact attendance at live sporting events

6. Presentation Schedule
October 30: Harris, Holden, Hudson, Irby, Vanlinge
Topic: Revenue Model of a College Bowl Game
November 6: Eaton, Feltner, Glover, Goings, Vannette
Topic: Community Relations and Sports
November 13: Chamber, Crouse, Deanna, Duff, Walker
Topic: Growth of the X Games. Why?
November 20: Alf, Ball, Bojang, Bumpass, Zamrik
Topic: How ESPN can regain subscribers
new programming

7. Media Relations
Build the front sports page of your “chosen” daily newspaper
tomorrow
Cleveland Plain Dealer
Columbus Dispatch
Cincinnati Enquirer
Chicago Tribune