Opportunity for new investors

1. BUSNISS PLAN
Setting up a Brand name & a
trading office for Pet’s clothing
 By Gamini De Silva

2. Contents
1. Research finding
2. Nature of the business
3. Analysis of the business
4. Marketing Strategy
5. Operations and Human Resources
Strategy
6. Finances

3. Research finding
 Europe house hold pet Owners - 70 M
 USA house Holds Pet–Owners - 75 M
 Dogs – USA-7M & EU – 8M
USA spend
2014 - $56 B 2015 - $ 60 B
 Bangladesh
Fabric Wastage ( In Good conditions) -2 %

4. vision
•JanGi Vision to be a market leader in 2022 For
Dog Cloths
Mission
•The mission of the company is to provide a
JanGi for dogs, based on Fashion and quality.
Goal
•Two Million Cloths sales in 2020
•Eight Million dollars revenue 2020

5.  Analysis of the business

a Experience in Apparel Sector
a Fabric Availability
a Human capital availability
a First time in Bangladesh
a 8 M DOGS IN USA
a 7M DOGS in UK
a Cost of Manufacturing in China Increase
a No suppliers from Bangladesh
a Known Band are in the market .
a New to the market
a Lack of PET measurements
a New Experience to Bangladesh
a CHINA Manufacturing .
a Other competitors also start the Same
Product

6. Public relations.
Pet shows.
Print advertising.
Internet
Alliance with the super markets
and the Pharmacy
0
200000
400000
600000
800000
1000000
1200000
2016 2017 2018 2019 2020
Markerting Cost

7.  Operations
Product developments - In Sri Lanka
Manufacturing – Bangladesh
Were housing & Value addition- SL
0
10000
20000
30000
40000
50000
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Sales projections ( pcs)
0
500000
1000000
1500000
2000000
2500000
2016 2017 2018 2019 2020
Sales projections ( pcs)

8. Line Quality
Merchandisers 02
Quality Controller 05
01
Product Development Manager 01
Wear House Manager 01
Quality Manager 01
Organogram
Accountant 01
Director Finance 01
Director Marketing
Loader 10
01
Director Operation & Sales 01
Clark 06
Operator 05
Commercial Manager
MD
(Managing Director)
Director Marketing
(01)
Director Operation&
Sales
(01)
Director Finance
(01)
Commercial
Manager
(01)
Accountant
(01)
Clark
(02)
Clark
(02)
Product Development
Manager
(01)
Operator
(05)
Merchandisers
(02)
Wear-house Manager
(01)
Quality Controller
(05)
Quality Manager
(01)
Loader
(10)
Clark
(02)

9. 2016 Monthly cash flow
For new fabric use
Breakeven after 9
months
2016 Monthly cash flow
For waste fabric use
Breakeven after 3
months
Waste fabric cost is 50% less than the
original fabric price

10. Next 5 years cash Flow
projection original fabric and
the waste fabric.
Net profit % against to
the revenue
Material &Trim costincrease 5%yearly
Manufacturing cost 15%yearly
SellingPrice increase 10%yearly
0%
5%
10%
15%
20%
25%
30%
2016 2017 2018 2019 2020
Total
profit %
to
revenue
Profit %
of
revenue

11. Profit and loss account ( $)- 2016
Column1 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Total year
Sales projections ( pcs) 20000 20000 20000 20000 20000 20000 20000 20000 20000 40000 40000 40000 300000
Consumption perpices (Kg) 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15
Cost of manufacturing ($) 0.60 0.60 0.60 0.60 0.60 0.60 0.60 0.60 0.60 0.60 0.60 0.60 0.60
Cost of fabric per( Kg) 7 7 7 7 7 7 7 7 7 7 7 7 7
Cost of trims perpcs ($) 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15 0.15
Selling Price ( $) 3 3 3 3 3 3 3 3 3 3 3 3 3
Revenue 60000 60000 60000 60000 60000 60000 60000 60000 60000 120000 120000 120000 900000
Materal reqvirement Kg( with 10% waistage) 3300 3300 3300 3300 3300 3300 3300 3300 3300 6600 6600 6600 49500
Meteireal cost 23100 23100 23100 23100 23100 23100 23100 23100 23100 46200 46200 46200 346500
Trim cost 3000 3000 3000 3000 3000 3000 3000 3000 3000 6000 6000 6000 45000
Manufacturing cost 12000 12000 12000 12000 12000 12000 12000 12000 12000 24000 24000 24000 180000
Administration cost 7500 7500 7500 7500 7500 7500 7500 7500 7500 7500 7500 7500 90000
Markerting Contribution to cost 15000 15000 15000 15000 15000 15000 15000 15000 15000 15000 15000 15000 180000
Tital Cost 60600 60600 60600 60600 60600 60600 60600 60600 60600 98700 98700 98700 841500
Revenue- Cost -600 -600 -600 -600 -600 -600 -600 -600 -600 21300 21300 21300 58500
Fabricdiscount 50% 11550 11550 11550 11550 11550 11550 11550 11550 11550 23100 23100 23100 173250

12. Profit and loss account ( $ )- 2016-2020
Column1 2016 2017 2018 2019 2020
Sales projections ( pcs) 300000 600000 1000000 1500000 2000000
Consumption per pieces (Kg) 0.15 0.15 0.15 0.15 0.15
Cost of manufacturing ($) 0.6 0.72 0.86 1.04 1.24
Cost of fabric per ( Kg) 7 7.70 8.47 9.32 10.25
Cost of trims per pcs ($) 0.15 0.17 0.18 0.20 0.22
Selling Price ( $) 3 3.45 3.97 4.56 5.25
Administration cost 10% 10% 10% 10%
Markerting Contribution to cost 15% 15% 10% 10%
Revenue 900000 2070000 3967500 6843938 10494038
Material cost 346500 693000 1270500 2096325 3074610
Trim cost 45000 99000 181500 299475 439230
Manufacturing cost 180000 432000 864000 1555200 2488320
Administration cost 90000 207000 396750 684393.8 1049404
Markerting Cost 180000 310500 595125 684393.8 1049404
Total expencess 841500 1741500 3307875 5319788 8100968
Revenue- Exepencess 58500 328500 659625 1524150 2393070
Tax 30% 17550 98550 197887.5 457245 717921
Profit after tax 40950 229950 461737 1066905 1675149
Profit % of revenue 5% 11% 12% 16% 16%
Fabric discount 50% 173250 346500 635250 1048163 1537305
Total profit after fab. Discount 144900 437850 842888 1695803 2597532
Total profit % to revenue 16% 21% 21% 25% 25%

15.  References
 https://www.avma.org/KB/Resources/Statistics/Pages/Market-research-statistics-US-pet-
ownership.aspx
 http://www.americanpetproducts.org/press_industrytrends.asp
 http://www.forbes.com/2009/10/15/pets-dogs-cats-forbes-woman-time-children.html
 http://www.forbes.com/global/2004/0621/030.html
 http://www.forbes.com/2007/10/10/pets-colorado-economics-biz-cx_tvr_1010pets.html
 http://www.forbesofkingennie.com/index.php/experience-kingennie
 'Trick or Treat!' 2011, Newsweek, 158, 18, p. 24, Business Source Premier, EBSCOhost, viewed 23
March 2015.
 http://www.fediaf.org/facts-figures/
 http://www.humanesociety.org/issues/pet_overpopulation/facts/pet_ownership_statistics.html
 https://www.franchisehelp.com/industry-reports/pet-care-industry-report/
 http://www.petfoodinstitute.org/?page=PetPopulation
 See more at: http://www.pfma.org.uk/Pet-Population-Abroad/#sthash.nYkZdh08.dpuf
 http://www.pfma.org.uk/pet-population-2014/
 Chaykin, J 2007, 'Out of the Dog House', Wearables Business, 11, 9, pp. 36-39, Business Source
Premier, EBSCOhost, viewed 23 March 2015
 http://www.ralphlauren.com/family/index.jsp?categoryId=2098657
 'Fashionistas' 2004, Gifts & Decorative Accessories, 105, 8, p. 56, Business Source Premier,
EBSCOhost, viewed 23 March 2015.
 Biography

16. Question ?
Thank you