1. Gary Burtka
2013 U.S. National Champion X-2 Open
2013 #3 U.S. National Pro Freestyle
Professional Freestyle Jet Ski Stunt Rider & Racer
9x U.S. National Jet Ski Champion
2. Gary
Burtka
2014 Objectives
• Participation in 6-10+ weekend events (National Championships & World Finals)
• Participate in both competitive & exhibition events
• Pro Freestyle (Premiere class ALL events)
• Pro / Open X-2 Racing
• Co-Announcer
• Great Lakes Watercross
•Film / release multiple video downloads
• Promote new feature DVD – ‘All Twangled Up’
The event schedule is predicated on prioritizing events with greater media & spectator
potential first. All media & content will be leveraged for multi-channel marketing & promotion.
3. Gary
Burtka
Background
• 21 Seasons PWC Freestyle & Racing
• Over 300 Competition & Show Appearances
• 9x U.S. National Jet Ski Champion (6 Pro - 2 Am - 1 Open)
• 2013 U.S. National X2 Racing Champion
• 29 National & Regional Championship Titles in Racing & Freestyle
• Produced 10 Action Sports Feature DVDs - Globally Distributed
• Feature Rider / Director in DVDs with Over 100,00 Units Sold Worldwide
• Feature Rider / Director in Videos with Over 1 Million Downloads
4. Gary
Burtka
2013 Highlights
IJSBA National X2 Racing Champion
#3 U.S. IJSBA National Tour Pro Freestyle
Great Lakes Watercross Tour Pro Freestyle Champion
Great Lakes Watercross Tour Champion X2 GP & X2 Limited
5. Gary
Burtka
My equipment & I build brand equity! In this highly competitive market I deploy a fullcycle multi-channel marketing approach, enabling me to generate thousands to millions
of impressions for branding & direct response every year, increasing my partners traffic &
orders.
Marketing Channels of Choice
– Television & Print news media
– Internet Content Distribution
– Smart Top Box TV
– Mobile Content Distribution
– Live Event Entertainment
– DVD Distribution
– Partner Advertising Placements
– Product Placements (Live, Television & Web)
– Social Media (thousands of Fans, Friends &
Viewers)
6. Gary
Burtka
2013 Media Coverage Included:
• 2 appearances on Beach Sports Network -OLN TV
• Local Newspaper & Trade Publications
Local, Regional & National Distribution
• Video & Podcast Downloads ~ 400,000 & Counting!
Internet / Mobile
•
Guest Announcer Liquid X Freestyle Tour
Live Audience Interviews
• Regular Features in Pro Rider Magazine
7. Gary
Burtka
PWC enthusiasts are among America's most affluent customers
83% are male with a median age of 32 (predominantly 18-34 male audience)
75% attended college
62% are married
In addition to owning an average of 2 PWC, they are also leading
consumers for powerboats, motorcycles, ATVs, snowmobiles, trucks,
SUVs & trailers.
PWC participants spend
billions of dollars
per year, have higher than
average incomes, own
more vehicles than the
average consumer and buy
sponsored products at a rate
six times greater than
the non-enthusiast.
8. Gary
Burtka
Over 35 - Million Entertained
Air and Water Shows
Waterfront Music Festivals
Night-Time Pre Fireworks Shows
Snowmobiles on Water World Finals
APBA Boat Races (Hydroplane and Offshore)
Lakefront Community Events
Beachside Spring Break Parties
Bar and Restaurant Grand Openings
Offshore Casino Boats
Private Class for Jet Ski Clubs and Associations
Corporate & Charity Fund Raisers
PWC Race Tour’s
PWC & Boat Club Events
North Avenue Beach – Chicago, Illinois
During the Annual Air and Water Show
9. Gary
Burtka
9 National Championships
&
29 Tour Championships
FREESTYLE & RACING CAREER HIGHLIGHTS
2012 - 3rd Overall IJSBA National Tour Pro Freestyle
- 4th Overall CWA Canadian National Tour Pro Freestyle
2011 - Great Lakes Watercross 3rd Overall Pro Freestyle
2010 - Great Lakes Watercross Tour Pro Freestyle Champion
- 3rd Overall IJSBA National Tour Pro Freestyle
- 3rd Overall Great Lakes Watercross Tour Open 650 CC
2009 - Great Lakes Watercross Tour Pro Freestyle Champion
- Great Lakes Watercross Tour Open 650 CC Champion
2008 - Midwest Watercross Tour Pro Freestyle Champion
- IRA Liquid X Freestyle Big Air Champion
2007 - IJSBA World Finals 8th Place Pro Freestyle
- APBA Region 6 Pro Freestyle Champion
2006 - APBA Region 6 Pro Freestyle Champion
- APBA Region 6 Sport Runabout Champion
- IRA Liquid X Freestyle Big Air Champion
2005 - USWRA Pro Freestyle National Champion
- APBA Region 6 Pro Freestyle Champion
- APBA Eastern States Cup 2nd Overall Pro Freestyle
2004 - USWRA Pro Freestyle National Champion
- USWRA Triple Crown Pro Freestyle Champion
- USWRA Region 6 Pro Freestyle 2nd Overall
- APBA Nationals Overall 4th Pro Freestyle
- IRA Liquid X Freestyle Big Air Champion
2003 - IRA Liquid X Freestyle Tour Pro Freestyle National Champion
- APBA Monster Midwest Watercross Tour Pro Freestyle Champion
- IJSBA National Tour Overall 2nd Pro Freestyle
- Pro Freestyle 10th Place World Finals
2002 - IRA Liquid X Freestyle Tour Pro Freestyle National Champion
- APBA Monster Midwest Watercross Tour 3rd Overall Pro Freestyle
2001 - IRA Liquid X Freestyle Tour Pro Freestyle National Champion
2000 - IRA Liquid X Freestyle Tour Pro Freestyle National Champion
- Hot Water Tour Pro Freestyle Champion
1999 - Hot Water Tour Pro Freestyle Champion
1998 - IJSBA National Tour Amateur Freestyle National Champion
1997 - IJSBA National Tour 3rd Overall Amateur Freestyle
1995 - IJSBA Midwest Watercross Tour 3rd Overall Amateur Freestyle
1994 - APBA Beginner Men's Ski Slalom National Champion
- APBA Nationals 2nd Overall Amateur Sport Freestyle
- APBA Great Lakes Tour Amateur Sport Freestyle Champion
- APBA Great Lakes Tour X-2 Limited Champion
10. Gary
Burtka
2014 APPEARANCES INCLUDE
Milwaukee Air & Water Show – Aug
Dells Freeride – Wis. Dells - May
Great Lakes Watercross Tour
TBD
IJSBA US National Tour
June : Racine, WI IJSBA National Tour
August : Charleston, WV IJSBA Nationals
IJSBA World Finals
Oct 2014 – Lake Havasu City, AZ. – World Finals
Additional stunt performance shows & National Tour events will be added to the calendar as summer nears.
All Dates & Locations are Tentative