Alzheimer’s disease is a fatal, progressive and degenerative disease that destroys brain cells. It is the most common form of dementia. Alzheimer’s disease is not a normal part of aging. Symptoms include having difficulty remembering things, making decisions and performing everyday activities. These changes can affect the way a person feels and acts. There is currently no way to stop the disease, but research is improving the way provide care and will continue to search for a cure. Americans fear developing Alzheimer’s disease more than any other major life-threatening disease, including cancer, stroke, heart disease and diabetes according to OMAHA, Neb. – November 13, 2012 – Home Instead Senior Care®, the world’s leading provider of home care services for seniors, announced new survey results.

1. SPRINGHILL CARE GROUP |
ALZHEIMER’S AS MOST
FEARED DISEASE BY
AMERICANS ACCORDING TO
POLL
Springhill Care Group
http://springhillcaregroup.tumblr.com/post/4
0480409645/springhill-care-group-
alzheimers-as-most-feared

2. Free Alzheimer’s Training Available in all 50
States to Support Family Caregivers

4. Alzheimer’s disease is a fatal, progressive and
degenerative disease that destroys brain cells. It is
the most common form of dementia.
Alzheimer’s disease is not a normal part of aging.
Symptoms include having difficulty remembering
things, making decisions and performing everyday
activities. These changes can affect the way a
person feels and acts. There is currently no way to
stop the disease, but research is improving the way
provide care and will continue to search for a cure.

5. Americans fear developing Alzheimer’s disease more
than any other major life-threatening disease,
including cancer, stroke, heart disease and diabetes
according to OMAHA, Neb. – November 13, 2012 –
Home Instead Senior Care®, the world’s leading
provider of home care services for seniors, announced
new survey results.

6. More than 1,200 Americans was designed to gain
perspective on the most pressing concerns associated
with Alzheimer’s, including diagnosis and the
difficulties of caring for a loved one with the disease,
according to the survey of Marist Institute for Public
Opinion

7. According to Jeff Huber, president and chief operating officer of
Home Instead, Inc. “The survey confirmed what our franchise
owners had been hearing from their clients and their families – the
majority of Americans feel unprepared to care for a loved one
diagnosed with Alzheimer’s. The need for support and education
for these families is critical.”
Additional survey highlights include:

8. Nearly two-thirds of Americans (63 percent) have had a personal
experience with someone with Alzheimer’s and/or a serious memory loss
problem.
61 percent of Americans feel unprepared to care for a loved one
diagnosed with the disease.
If diagnosed with the disease, Americans most fear the inability to care
for oneself, and burdening others (68 percent); followed by losing
memory of life and loved ones (32 percent).
A plurality of Americans – 44 percent – cites the illness as their most
feared disease compared to 33 percent who cite cancer.
More than other generations, a majority of Americans over 65 years
of age (the silent/greatest generation) – 56 percent – fear an
Alzheimer’s diagnosis.
When asked if it would be harder to receive an Alzheimer’s diagnosis
or care for someone with the disease, Americans are equally split down
the middle, 50/50.

10. The end…