Basic tricks to do (banner) campaign optimization

1. New Targeting Techniques INTACT Interactive Online Sales Agency Part of INTACT Media Group www.intact-interactive.ro Internet ad serving by: Member of: Mobile ad serving by:

2. about INTACT Interactive RADIO TV PRINT ONLINE

13. cost-effective TARGETING Focused on the advertiser Looking at the response generated (clicks, leads, ROI) we can decide where the best areas of the portfolio or banner models are Optimize, optimize Real time optimization of the campaign (ads, location,type of content) E:Run a campaign over the whole network and decide which sites or sections have the best ROI We KNOW where the best results are

15. Is there anybody using it?... CASE STUDY – FINCREDIT 4 days - 47 830 impressions - CTR 3.14 % - Conversion rate 10.24 % - 154 leads

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