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Playing for Dollars:
  The Growing of a
Video Game Industry
Mike Worth, Moderator
           Founder, Game Music, Inc.
              Dennis Manning
                 Scindocs, LLC
              Lou Tranchitella
                   3D Artist
                Hardik Bhatt
              Developer, Comcast
              Grant Shonkwiler
Game Programmer and Designer Megatouch Games
                  Frank Lee
   Professor, Department of Computer Science,
                Drexel University
Playing for Dollars:
Growing a Video Game Industry Cluster




         Presented by Mike Worth
       Co-Founder, VGI Philadelphia

            www.vgiphilly.com
What are Videogames?
Interactive entertainment powered by a combination of
   hardware and software
      Virtual Worlds/MMO's (WoW, 2nd Life)
                     makes $1 billion per quarter
      Website-based games (Chill, Nickelodeon)
      Social Games (Club Penguin)
                      bought Club Penguin - $350 million
      Mobile Games (iPhone, cell phones)
            Fieldrunners – 1.6 million sales, 3$/unit
      Handheld Consoles (Dsi, PSP)
      Console Games (Wii, Xbox 360, PS3)
      PC Games
Why Are Videogames So Great?

41 billion dollars revenue in 2008
Double Digit Growth of VG Industry
     Film, TV, Music Declined in Revenue
250k Employees worldwide
Integral in Social and Ethical Improvment
Multi-Disciplined Product
College and Graduate Degrees
Average Salary...
What a Video Game Professional
                       Makes
If you have a bachelor's degree, and are a/an...
Producer: $81,000 per year
Programmer: $79,000 per year
Composer/Sound Designer: $71,000 per year
Game Artist: $66,000 per year
Game Designer: $64,000 per year
Tester/“QA“: $43,000 per year
Average Salary: $70,000 per year
Who Plays Videogames?

Average age of gamers is 35
     #1 Demographic: Males, 18-25
     #2 Demographic: Females, 30-55
43% of gamers are women
25% of gamers are over 50
68% of households play video games
84% of video games are rated
     E for Everyone
     E10+ for 10 and older
     T for Teen
Why should a City Develop This
                      Industry?
250K employed worldwide
  Ubisoft in Toronto, 800 employees, invests $500 million
Industry establishes itself in the community
Employment for expanding technology degrees
Fore-front of technology
         Project NATAL, Drexel's Lazybrains
Technological innovations
Community of diverse and educated
 professionals
Why is it the right time to build
                       this in a city?
Golden Age of Entertainment Software
Steady, double digit growth through 2009
Entertainment that is:
      Inexpensive
      Convenient
      Social
Large underserved markets
Emerging mid-level, mid-price markets
Variety of distribution channels
Variety of revenue models
How do you create an industry?

7 Sectors
  Mutually supportive
Government
Academia/Universities
Existing Studios
Incoming Studios
Investors and VC's
Community
Media
VGI Philadelphia



The reasonable man adapts himself to the
 world; the unreasonable one persists in
 trying to adapt the world to himself.
 Therefore all progress depends on the
 unreasonable man."
         George Bernard Shaw
How are we going to do it?

Market Region to the Game Industry
Provide Financial Assistance to Start-Ups
Attract Existing Companies to the Region
Educate and Inform the Community
Establish Game Incubator Program
Connect Business Owners to Capital
Provide Legislative and Organizational Support
And now... time for questions!




        www.vgiphilly.com

       contactvgi@gmail.com
Please complete the survey being
  distributed by the volunteers.
 Surveys may be returned to the
 volunteers or at the Registration
       Desk in Ballroom A.
Thank you to our sponsors

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Playing For Dollars The Growing Of A Video Game Industry

  • 1. Playing for Dollars: The Growing of a Video Game Industry
  • 2. Mike Worth, Moderator Founder, Game Music, Inc. Dennis Manning Scindocs, LLC Lou Tranchitella 3D Artist Hardik Bhatt Developer, Comcast Grant Shonkwiler Game Programmer and Designer Megatouch Games Frank Lee Professor, Department of Computer Science, Drexel University
  • 3. Playing for Dollars: Growing a Video Game Industry Cluster Presented by Mike Worth Co-Founder, VGI Philadelphia www.vgiphilly.com
  • 4. What are Videogames? Interactive entertainment powered by a combination of hardware and software Virtual Worlds/MMO's (WoW, 2nd Life) makes $1 billion per quarter Website-based games (Chill, Nickelodeon) Social Games (Club Penguin) bought Club Penguin - $350 million Mobile Games (iPhone, cell phones) Fieldrunners – 1.6 million sales, 3$/unit Handheld Consoles (Dsi, PSP) Console Games (Wii, Xbox 360, PS3) PC Games
  • 5. Why Are Videogames So Great? 41 billion dollars revenue in 2008 Double Digit Growth of VG Industry Film, TV, Music Declined in Revenue 250k Employees worldwide Integral in Social and Ethical Improvment Multi-Disciplined Product College and Graduate Degrees Average Salary...
  • 6. What a Video Game Professional Makes If you have a bachelor's degree, and are a/an... Producer: $81,000 per year Programmer: $79,000 per year Composer/Sound Designer: $71,000 per year Game Artist: $66,000 per year Game Designer: $64,000 per year Tester/“QA“: $43,000 per year Average Salary: $70,000 per year
  • 7. Who Plays Videogames? Average age of gamers is 35 #1 Demographic: Males, 18-25 #2 Demographic: Females, 30-55 43% of gamers are women 25% of gamers are over 50 68% of households play video games 84% of video games are rated E for Everyone E10+ for 10 and older T for Teen
  • 8. Why should a City Develop This Industry? 250K employed worldwide Ubisoft in Toronto, 800 employees, invests $500 million Industry establishes itself in the community Employment for expanding technology degrees Fore-front of technology Project NATAL, Drexel's Lazybrains Technological innovations Community of diverse and educated professionals
  • 9. Why is it the right time to build this in a city? Golden Age of Entertainment Software Steady, double digit growth through 2009 Entertainment that is: Inexpensive Convenient Social Large underserved markets Emerging mid-level, mid-price markets Variety of distribution channels Variety of revenue models
  • 10. How do you create an industry? 7 Sectors Mutually supportive Government Academia/Universities Existing Studios Incoming Studios Investors and VC's Community Media
  • 11. VGI Philadelphia The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man." George Bernard Shaw
  • 12. How are we going to do it? Market Region to the Game Industry Provide Financial Assistance to Start-Ups Attract Existing Companies to the Region Educate and Inform the Community Establish Game Incubator Program Connect Business Owners to Capital Provide Legislative and Organizational Support
  • 13. And now... time for questions! www.vgiphilly.com contactvgi@gmail.com
  • 14. Please complete the survey being distributed by the volunteers. Surveys may be returned to the volunteers or at the Registration Desk in Ballroom A.
  • 15. Thank you to our sponsors