1. Who would be the audience for your media product?
Whilst producing my media product I had to be aware of my target audience the whole time as
everything that I did had to attract and interest them. Therefore I considered my target
audience even before producing my magazine as I found it easier stating a particular gender,
age group, social class etc in order to produce an effective and successful magazine which
targets it specific target audience correctly. This meant that I had to consider my audiences age,
gender, social class, psychographics, social habits etc.
Age:
Firstly I concentrated on focusing on a particular age group for my music magazine to target as I
had to ensure that the genre of my magazine attracted a particular audience as I was aware
that the genre of my magazine being R’n’B wouldn’t interest everybody. The age range that my
magazine targets is ranged from the ages of 16 up until the age of around 25/26 as that is a
prime age where individuals go through stages such as only listening to the charts and latest
hits, which consist of a lot of R’n’B artists. When deciding the age range that I wanted my
magazine to focus on was difficult as I had to consider many issues and factors to ensure that it
maintained a successful standard. Issues that I considered was the vocabulary that I could use
as it had to be appropriate for 16+. Therefore I decided to use 16 as the youngest age that my
magazine can appeal to as it may contain vocabulary that isn’t suitable for any ages below 15
therefore it gave me a little bit of lee-way. By having the youngest age range being 16 allowed
me to not worry about the occasional swear words and bad language, whereas if the age range
was any lower there may be many complaints stating that the magazine isn’t suitable. I believe
16 is a good age as it is the age where people either decide to stay on at sixth form or college or
even go into full time employment. Furthermore I decided the oldest age that my magazine
would appeal to would be 25 as this can be an age where people start to have families to fund
for therefore leading them not being able to afford or put their salaries towards a magazine.
Similarly as the age range is quite wide it would mean that I would have to ensure that my
magazine maintained a professional standard meaning that it couldn’t look tacky in order to
maintain the interest of the particular target audience as it has to look presentable and
sophisticated.
Gender:
In the pie chart illustrated below it portrays to what extent my magazine will appeal to the two
opposing genders. It emphasises that my magazine will appeal to the female audience to an
higher extent in comparison to the male gender. This could be due to the main model cover
(main bleed), house style, layout etc all being more femalely presented. Although it has a
tendency to appeal to the female gender I will still tried my hardest to keep to a unisex style
ensuring that I can try and aim my magazine at as large of an audience as possible. Therefore I
ensured that throughout my magazine on pages such as the contents page I used male models
aswell as females in order to attract the interest of both opposing genders.

2. Similarly my magazine could appeal more to women as it is stereotyped that mainly women
read and spend their money on magazines anyway whereas the male gender may spend their
money on drink, sports or more manly items. This would impact on the sales of my magazine
however hopefully I can try and promote equality and reduce the stereotyped view between
men and women.
Social class:
I have decided to price my magazine at £2.99 as it will only be issued monthly ensuring that the
target audience gets their value for money. My magazine doesn’t focus on a particular social
class however will be more aimed at the ABC1 class as most magazines are aimed to this
particular class. However although I have stated that my magazine can appeal to class A this
may not be the case as it may not grab the audiences interest as the content and context may
not appeal to their standards. Similarly they may not agree with the vocabulary used to the
upbringing of the youth in society. Hopefully I can aim and ensure my magazine appeals to the
social classes of all ABC1 as I want it to appeal to a wide range of different people from
different backgrounds.

3. Interests:
Clearly the interests of the reader/ target audience would have to have some sort of interest in the music
industry or particular genres of music as the genre of my magazine is music based particularly
focusing on the R’n’B industry. They may also as a bonus have an interest in gigs, concerts, and
festivals to really relate with the content and context of my magazine. As I am basing my
magazine on a particular genre of music being R’n’B the audience/reader would have to have
an interest in all the latest and greatest R’n’B artists and be up to date with all the recent gossip
and news that may be based in the R’n’B industry. Furthermore it would be good if the reader/
audience had an interest in fashion and all the latest styles and trends as my magazine is going
to be very modern and up-to-date with all the newest fashions statements etc.