If you're reading this, you're a disruptive marketer. Don't think so? Read on and I'll explain why many of us who don't think we are unique thinkers, makers and doers actually are, or can be. Presented by Geoffrey Colon, author of the book Disruptive Marketing: What Growth Hackers, Data Punks, And Other Hybrid Thinkers Can Teach Us About Navigating the New Normal. Follow me on Twitter @djgeoffe, on LinkedIn or here on SlideShare. Geoffrey is also a communications designer at Microsoft and has been named as a Top 50 Chief Digital Officer Influencer by The CDO Club. http://geoffreycolon.net Not using Bing Ads? Bing Ads can help build your business and drive your success. Get started today at http://bit.ly/2rk5ueJ

7. If you don’t want to be caught by surprise, you have to recognize that the
future will be different from the past. The future is unfathomable, ambiguous,
and open to every option. One major move by a competitor, or one new
technology, is sometimes all it takes to end an empire. If your current business
is like a carefully tended garden, with neat beds and high walls, that’s not
enough. The next opportunity (or threat) may lie outside those walls, at the
messy intersection of sectors and markets.

12. Identity

13. Multi-
National
Corporati
ons
Mid-Sized Firms
Small, Micro,
One-Person
Operations

14. You Understand the Shift Era…

17. Having a concierge to run our weekly errands for $99 month.
Hello Alfred.
Ordering a healthy and delicious meal ready-to-eat under 7
minutes delivered at your door the next day. Hungryroot.
Renting and returning designer dresses for special events.
Rent the Runway.
Sending you a box of razor blades every month that won’t
make you cash poor. Dollar Shave Club

31. Family&Fun
Professional
4 years at Microsoft (longest job I’ve
ever had!)
7 years in agency world
4 years running my own business
(Creative Solutions Marketing Agency)
10 years in the Music Industry
Professional DJ
Interests: diversity in the workplace, women in tech, futurology, social media, brand
strategy, mobile technology, digital media, blogging, international travel, music
production, DJing, reading, soccer (playing and watching), podcasting, fashion, art,
music, politics, philosophy, yoga, cooking, running, boxing, MMA, cycling, Flywheel,
swimming, physical conditioning, volunteering!
Past Roles: landscaping, remote audio production assistant, radio sales, promotions
manager, creative director, website developer, event director, agency entrepreneur,
social strategist, client solutions director, vice president of digital strategy
Personal
Born in Bethlehem, PA
Lehigh University alum
Lived 20 years in Brooklyn, NY
Married to “the” Allison Dunmire
Two daughters: Olive & Matilda
Kirkland, WA resident
Serve on a non-profit board
Bring design thinking to more small businesses
Speak at more events, publish more books
Become a Modern Renaissance Human
Produce more AR content around music to help
those with behavioral disorders