Gerry Gaffney

Melbourne Area, Australia Australia

Director & Principal UX Consultant at Information & Design

Technology / Software / Internet

I'm passionate about understanding customers and helping businesses produce the best possible design outcomes. I've worked on a very large number of projects; from kindergarten children for Dept of Education NSW to arthritis sufferers for Pfizer, from desktop applications to internets, intranets and mobile apps, and even the occasional hardware job. My UX mantra is Sun Tzu's observation that "time spent in reconnaissance is seldom wasted".