Is there a science behind sales? Mark Roberge tackles this question and more in his book, "The Sales Acceleration Formula." Check out our pick of the 12 best tips in the book that can help any sales team. Want to learn more from Mark himself? Attend this year's Forecast Sales Conference on June 11th in San Francisco. Head over to forecast2015.com to learn more.

1. Cracking the code:
12 tips from Mark Roberge’s The Sales
Acceleration Formula

2. Mark Roberge’s Sales Acceleration Formula brings hard
science to sales. Read on to see our compilation of the
best takeaways and tips from this remarkable book.
Interested in learning more from Mark himself? Attend
this year’s Forecast Sales Conference on June 11th in SF.
Mark Roberge will be talking about The Sales Formula
and diving into the science of sales.
To learn more visit forecast2015.com

3. “In today’s digital world..building
a sales team no longer needs to be
an art form. There is a process.
Sales can be predictable. A
formula does exist."

4. “World-class sales hiring is the
most important driver of sales
success."

5. “Closing that next big customer in order to make
the quarter wins the battle. Finding a top
salesperson, one who will bring in hundreds of
customer for years to come, helps win the war.”

6. “The ideal sales hiring formula is
different for every company…but the
process to engineer the formula is the
same."

7. “Statistics suggest salespeople who
are intelligent and helpful, rather
than aggressive and high-pressure,
are most successful with today’s
empowered buyer."

8. “A ride-along sales training strategy is neither
scalable nor predictable."

9. “Focus on leadership skills, rather
than general sales management
skills when developing future
managers internally."

10. “Historically, sales technology has been built
for the sales leader, not the salesperson. Strive
to adopt sales technology that enables better
buying for customers and faster selling for
salespeople."

11. “Challenge the norm as you scale sales."

12. “Great teams have a core philosophy
of continual improvement.”

13. “Today’s buyer is empowered by the
Internet. A modern demand generation
strategy means less focus on interruptive
outbound marketing and more focus on
inbound marketing."

14. “Successful inbound marketing comes
from two tactics: 1) continual quality
content production, and 2) frequent
online participation in social media
where your target buyers are already
conversing."

15. Want to learn more from the one who scaled
Hubspot’s sales team from $0 to $100 million?
Attend this year’s Forecast Sales Conference on
June 11th and hear from Mark Roberge himself on
the science of sales.
Learn more about Forecast