This document discusses the childhood obesity epidemic and how the food industry contributes to it through marketing unhealthy highly processed foods to children. It notes that childhood obesity rates have doubled or tripled in recent decades and that obesity now affects children as young as 8 with conditions like type 2 diabetes. It argues that the food industry prioritizes profits over health by manipulating flavors to addict children to calorie-dense junk foods and supersizing portions. The document calls for individuals and communities to work together through education, policy changes, and supporting healthier food options to end the "food fight" and reduce childhood obesity.
2. The Trump Network and YOU I’m not here to sell you. I don’t care if you like Trump or not. Let’s talk about what matters!
3. Our Children In the U.S., the % of overweight children 6-11 y.o. has doubled in the past 25 yrs. % of overweight teenagers have tripled. 1 out of 3 children (30 million kids) is too heavy. Obesity affects all racial and ethnic groups, and all socioeconomic levels.
4. Obesity Epidemic This crisis facing our kids mirrors the epidemic of overweight and obesity in adults, except the stakes are much higher. The consequences are greater because they will be carrying more weight for much longer. This is occurring during the critical stages of childhood growth & development.
5. Childhood Obesity Pediatricians now regularly diagnose obesity-related conditions in children that used to strike ONLY middle-aged & elderly adults: High Blood Pressure High Cholesterol Fatty Liver Sleep Apnea Just 15 years ago, we virtually NEVER saw a child with Type II Diabetes. Now, Type II Diabetes, previously called Adult-Onset Diabetes, affects children as young as 8 years old.
6. Childhood Obesity-Emotional & Social Functioning 5th & 6th grade students were shown drawings of children with various physical conditions 1 obese, 1 in a wheelchair, 1 with crutches, and so on… Whom they would like to have as a friend? They picked the obese child last. Other research shows that obesity in children impairs a person’s quality of life as severely as having cancer.
7. What happens when they get older? Studies show that when overweight adolescents reach adulthood: Less likely to have finished school Less likely to be married More likely to be living in poverty Children w/Type II Diabetes face: Heart attack Kidney failure Amputation Other life-threatening complications before they turn 30!
8. Life Expectancy Overweight adolescent girls have a 3-fold increased risk of dying by middle age compared to lean girls (even after taking into account other lifestyle factors that could affect health..ie. Smoking) Study done with University of Chicago concluded that life expectancy may decline in the United States by up to 5 years in the next few decades, roughly equal to the impact of ALL cancers combined, as a direct result of the childhood obesity epidemic.
9. Personal Responsibility or Social Responsibility? Some argue it’s unfair to blame fast food & fake food industry. They say it comes down to personal responsibility: parents are free to choose healthier foods and to teach their children. That’s what the food industry wants us to believe. How can we when we live in a toxic environment, overwhelmed by forces beyond our control?
10. Food Industry Put profits over pounds Corporate wealth over our children’s well-being. Food companies pay advertising executives top salaries to convince children to consume highest-calorie, lowest-quality products imaginable! Studies clearly show, kids are more apt to nag their parents for foods they see advertised on TV and less likely to eat unadvertised foods… When have you seen an ad for broccoli, zucchini or cauliflower?
11. Food Industry Ok, turn off the TV..but these foods are EVERYWHERE! Convenience stores Supermarkets Highway rest stops Playgrounds, vending machines Friend’s homes SCHOOLS!! It’s so easy, so convenient, so normal to choose fake food. Besides, they taste pretty good!
12. Fake Food Industry Biologically, humans are born with an innate preference sugar, fat, and salt, nutrients necessary for infant growth. (breastmilk) Food manufacturers exploit our survival mechanisms by deliberately making their products extra-sweet, extra-fatty, extra-salty, adding artificial flavor enhancers to make us crave them even more. Food companies incessantly advertise these products to children during a stage of life when they are highly susceptible to manipulation! The result: taste preferences become arrested in an “infantilized” state of development. Chemically manipulated flavor becomes the norm. Eventually, an apple doesn’t taste sweet, vegetables are totally inedible.
13. Supersized Fake Foods Our children are hooked on calorie-dense, nutrient-poor fake foods. Plus, it’s supersized! Loose the ability to regulate food intake. Research shows that young children tend to eat the same amount at a meal REGARDLESS of whether they’re given in smaller or larger portions “Satiety” cues tell them when they are full. Older kids lose these cues or their ability to recognize and respond to these cues.
14. Convenience Foods Modern life makes us so vulnerable to the influences of advertising-we’ve stopped cooking! Our generation eats away from home more often than any other in human history. In the past, most food that children consumed was prepared by people who knew and loved them. Now, we have delegated this fundamental responsibility to strangers who’s primary consideration is profit, not our health.
15. End the Food Fight Overwhelmed? You may have begun to pack your child’s lunch instead of relying on cafeteria food. You may have convinced other parents to join you in offering wholesome snacks during play dates. You may have encouraged your child to be more physically active. Fun physical activities replace TV viewing. Fake food no longer fills your pantry. It’s stocked with wholesome foods. Dinners are planned and prepared on a schedule.
16. Ending the Food Fight But let’s not stop here. Having made peace at home, your family can join together with other families. You can reach out into the community to help clean up the toxic environment.
17. Ending the Food Fight Working with your schools and communicating with elected officials to bring about sensible policy changes to reduce childhood obesity. Vending machines filled with nourishing foods Fast food restaurants as we know them today, close for lack of business, replaced by restaurants serving nutritious meals. Ultimately, we all benefit.
18. The Trump Network and YOU With The Trump Network and YOU we can end Childhood Obesity. Learn what The Trump Network has in store for America. The Trump Network will be a huge success story in America and those who recognize it early will thrive. THANK YOU FOR YOUR TIME!!!
