Email Marketing Basics - How Email Marketing Works!
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In this presentation, I give a brief overview of how email marketing works as well as some of the most common jargon. We use Aweber in the examples: http://getstarted.aweber.com You can also get the video in 2 parts here: http://youtu.be/Qy5rXu5n1GM http://youtu.be/Qy5rXu5n1GM This presentation was part of our Inspire Session at Kreydle: http://www.kreydle.com
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Email Marketing Basics - How Email Marketing Works!
- 1. Email Marketing Basics by Gobala Krishnan
- 2. Visitors Aweber Landing Page
- 3. Landing Optin Aweber Page Form Visitors Optin Rate
- 4. Aweber Landing Page Double Opt-In Single Opt-In Optin Form Verification Email Visitors Conversion Rate Optin Rate
- 5. Aweber Landing Page Double Opt-In Single Opt-In Optin Form Verification Email Thank You Page Visitors Conversion Rate Auto-responder Optin Rate
- 13. Autoresponders Aweber Delivered Broadcasts Deliverability Rate
- 14. Autoresponders Aweber Delivered Opened Broadcasts Open Rate Deliverability Rate
- 15. Autoresponders Aweber Delivered Opened Clicked Broadcasts Open Rate Click-Through Rate Deliverability Rate
- 16. 10,000 9,000 1,800 90 Aweber Delivered Opened Clicked 20% Open Rate 5% Click-Through Rate 90% Deliverability Rate