1. Canpages.ca Online Local Directory Search Report Results
Online Categories Furniture - Retail
Cities Langley Surrey Annual Monthly
Abbotsford Maple Ridge
Total Canpages.ca searches in above categories 15960 1330
Estimated Print 63840 5320
Total Print/Internet 79800 6650
How many of the above local searchers would you like to reach?
Print estimates based on print lookup to internet search ratio of 4:1 5% 3990 333
Annualized searches based on Dec 2009 to Nov 2010 data - internal log files. 1% 798 67
Monthly average based on annualized search. 0.5% 399 33
Search Engine Marketing
Print Need more leads? 50, 100, 150 o
Canpages.ca local leads per month with Mana
Recommended: Recommended: Recommended:
5 percent Optimizer LIVE or Visit Half Page or Full Page Platinum
1 percent Optimizer LIVE or Visit One Third to One Quarter Page Gold or Platinum
.5 percent Optimizer LIVE or Visit Quarter Page or Sixth Page Silver or Gold
Canpages Return on Investment (ROI) Calculator
Monthly Advertising Investment
Online Canpages.ca
Print
Search Engine (Google, Bing, Yahoo)
Website
Total Monthly Investment $
Percentage of leads that result in sale to customer
(example: 0.25 = 25%)
Average amount spent per customer $
Monthly Leads needed for positive ROI
(example: 8 leads required for a positive ROI)
What can each five additional leads add to your ROI? (based on the above monthly advertising in
Based on the following number of additional monthly leads: 5 10
Total number of Monthly leads: 6.5 11.5

2. Multiplyed by the avg. Amount spent (above) and % of leads that result in a sale
Your Positive Monthly ROI would be: $ 3,250.00 $ 5,750.00
Your Positive Annual ROI would be: $ 39,000.00 $ 69,000.00

11. arch Engine Marketing
ed more leads? 50, 100, 150 or more
al leads per month with Managed SEM
commended:
ld or Platinum
0
500
250
0
750
0.5
1000
1.5
monthly advertising investment)
15 25
16.5 26.5

12. $ 8,250.00 $ 13,250.00
$ 99,000.00 $ 159,000.00