Lean startups fuse customer development, lean production, and continuous delivery. They follow four steps: customer discovery to identify problems, customer validation to test solutions, customer creation to begin sales, and company building. The methodology emphasizes eliminating waste and continuous learning through building minimum viable products and validating assumptions with customers via a "pivot" as needed. Key techniques include agile development, continuous integration and deployment to learn quickly through fast iterations.
4. Customer Dev ‘search for a scalable, repeatable business model’ ‘execution of the business model that has been discovered’ Customer Discovery Customer Validation Customer Creation Company Building ‘Pivot’
5. A Methodology what price? what channel? what problem? which features? which partners? what margin? in order to sell repeatably we need to already know
6. Four Steps To The Epiphany Learnable methodology Buy the book on Amazon
11. Internet Startups ‘search for a scalable, repeatable business model’ ‘execution of the business model that has been discovered’ Customer Creation Company Building Continuous Customer Discovery And Validation
14. Fitting It Together First Working Prototype(MVP) Customer Discovery Customer Validation Customer Creation Company Building Methodology Stephen Blank/Eric Ries Objectives Sean Ellis Product/Market Fit Learn To Scale Scale Metrics Dave McClure <- Metrics For Pirates – AARRR -> Tasks, Tools And Techniques Dave McClure Analytics, Surveys, Heat Maps, Live Chat, Usability and dozens of other tools and techniques Angel 4-10 staff VC 10+ staff Seed 2-4 staff
18. Lean Startup User User User Cust Cust Hypo Dev Dev Opinions Facts The World Our Corp Dev
19. Auld Skool Unit Tests Integration Testing UAT Production Dev Usability Testing Performance Testing
20. Continuous Integation Unit Tests System Testing UAT Production Dev Performance Testing Usability Testing Continuous Integration
21. Continuous Deployment Rollback Production Dev Release ‘the potter’s wheel’ full-cycle devs (meat-to-metal and back) impedance problems no sys admin’s Automation Unit Tests System Tests Performance Testing Usability Testing
23. Bibliography Four Steps To The Epiphany Stephen Blank The Machine That Changed The World J P Womack and D Roos Innovator’s Dilemma C M Christensen Blue Ocean Strategy R Mauborgne and W Chan Kim Competitive Strategy Michael Porter Invisible Engines David S Evans, Andrei Hagiu and Richard Schmalensee Mythical Man Month Fred Brookes Jr Cust Dev Lean Prod