1. The document discusses how organizations can hit a wall where growth slows and change becomes difficult due to factors like inertia, biases, and lack of cash. 2. It provides 5 options for overcoming this wall: ignore it, go around it, make it smaller, tunnel under it, or punch through it. 3. The company described can help organizations map customer journeys, conduct experience workshops, and create infographics to identify high impact areas and enable change.

1. T
a
he
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www.delightability.com Delight Customers – Success will Follow

2. At Some Point,
Your Organization
Hits the Wall
growth slows, innovating at
the increasing speed of
change becomes more
difficult, margins decline,
teams sputter, you start to look
for greener pastures, but have
trouble integrating the new
alongside the old. Your
communications and brand take a
back seat as you try to forge
ahead.
www.delightability.com Delight Customers – Success will Follow
You know when you hit it…

3. Walls are Built
from Many
Stones …
You Want to
be Here
Organization
is Stuck Here
bias
cash
confusion
change
research
vulnerable
v a l
u
e
that all serve to block your
organization from realizing
its potential.
www.delightability.com Delight Customers – Success will Follow

4. You Have Options to
Overcome the Wall
2
5
3
1
4
Ignore the Wall
You Want to
be HereMake the Wall Smaller
Tunnel Under the Wall
Punch Through the Wall
Go Around the Wall
Organization
is Stuck Here
www.delightability.com Delight Customers – Success will Follow

5. You Want to
be Here
Ignore the Wall
Do nothing is always an option.
Let inertia take its toll. Have
faith that you will reach your
destination, somehow.
(Not recommended for those
who actually want to realize
their potential)
You Have Options to
Overcome the Wall
1
Organization
is Stuck Here
www.delightability.com Delight Customers – Success will Follow

6. You Want to
be Here
2 Go Around the Wall
You Have Options to
Overcome the Wall
Get going by reframing the
problem or situation. You may be
able to circumnavigate the wall.
See the situation from another
perspective. Recognize biases
that are at play within you, your
department, and organization.
Overcome inertia and do
something different.
Organization
is Stuck Here
www.delightability.com Delight Customers – Success will Follow

7. You Want to
be Here
Make the Wall Smaller
You Have Options to
Overcome the Wall
Make the wall smaller by shrinking
the change. Big changes are a
series of little changes so go for
quick wins that motivate others.
Perform incremental prototyping,
run experiments, and focus on
incremental innovation as opposed
to big bets.
3
www.delightability.com Delight Customers – Success will Follow
Organization
is Stuck Here

8. You Want to
be Here
4 Tunnel Under the Wall
Tunnel under the wall by
adjusting attitudes and beliefs.
Change your language and you
begin to change your thinking
and your culture – ban the
words “just, but, always, and
never”. Get outside your
comfort zone and get down in
the dirt by engaging others in
authentic dialogue.
You Have Options to
Overcome the Wall
www.delightability.com Delight Customers – Success will Follow
Organization
is Stuck Here

9. You Want to
be Here
5 Punch Through the Wall
Enroll others to gain enough
momentum to punch through the
wall. Use visual communications to
make the invisible, visible .
Infographics create consistency in
thought and enable better decision
making.
You Have Options to
Overcome the Wall
www.delightability.com Delight Customers – Success will Follow
Organization
is Stuck Here

10. We Can Help You …
Ignore the Wall1
2 Go Around the Wall
4 Tunnel Under the Wall
5 Punch Through the Wall
Actually we don’t help you with this option.
As outsiders to your business
we have a unique perspective.
To help you see your business
reality with new eyes we offer
advisory and audit services.
advisory services
2nd look audits
We can help you map customer
and stakeholder journeys to identify
high impact areas to focus .
Together, we prototype and realize
quick wins, the accelerant of
change.
journey workout
experience workshop
high impact projects
Projects that make the customer come
alive inside your organization improve
customer thinking and create an
atmosphere of possibilities. We help you
define, prioritize, and execute high impact
projects that are good for customers and
for the bottom line.
We can give life to your static information
and untold stories. Our concept mapping
and infographic design services can
unlock insights, get people talking and
enable better decision making.
www.delightability.com Delight Customers – Success will Follow
Make the Wall Smaller3
infographics