Greg Twemlow provides a template to pitch your new venture in 5 slides.

1. Your Winning Pitch5 Slides to Convince the Audience You Can Change the World
http://www.gregtwemlow.co/

2. #1: What you hate
or will fix or will
make 300% better
Never start a pitch by talking about
yourself, your team, your product, or
your total addressable market. Instead,
start by naming the thing that’s getting
in the way of your customer’s
effectiveness and/or happiness. Do that
by painting an emotionally resonant
picture of how the world currently
sucks for your customer, who/what is
to blame, and why.

3. #2: Answer “Why now?”
Audiences — particularly
investors — are skeptical. They’
re thinking, “People have lived
this way for a long time — are
they really going to change
now?” You have to explain if we
don’t act now, things quickly
get much, much worse.

4. #3: Show the promised
land before explaining
how you’ll get there
Showing the enemy’s defeat before explaining
how you’ll make it happen can feel wrong for
novice presenters — like blurting out the
punchline before you’ve told a joke. But when an
audience knows where you’re headed, they’re
much more likely to buckle in for the ride.

5. #4: Identify obstacles—
then explain how you’ll
overcome them
Now that you’ve shared your
vision of the future, (a) lay out
the obstacles to achieving it and
(b) show how your
company/product/service will
overcome each one. (There had
better be some big, nasty
obstacles — otherwise who
needs what you’re selling?)

6. #5: Present evidence
that you’re not just
blowing hot air
Audiences are skeptical. So you must
give them evidence that the future you’
ve laid out is, indeed, attainable. For
early-stage companies and products,
demos can serve as evidence, though
results from early (or beta) customers
are more compelling. Least
persuasive— but better than nothing —
are testimonials from potential
customers explaining why they would
buy.

7. http://www.gregtwemlow.co/
Greg Twemlow is a CEO, Strategic Advisor and
a Leading Expert on LEAN Startup for New
Ventures & Enterprises