2. * Define Social Media
* Define Personal Branding
* Best 3 platforms In Israel to begin with
LinkedIn ,Twitter ,Blog(stand alone or part of a community)
3. “Social media is information content
created by people using highly accessible
and scalable publishing technologies
Primarily, social media depend on
interactions between people as the
discussion and integration of words to build
shared-meaning, using technology as a
conduit.”
“Personal branding is the process whereby
people and their careers are marked as
brand. It has been noted that while previous
self-help management techniques were
about self-improvement, the personal
branding concept suggests instead that
success comes from self-packaging…
online personal branding is a set of methods
for generating a distinguished Web presence
of a person on the Internet”
4. NT
TA
OR
P
IM
Why should we hire you ?
What makes you special ?
What is your “Elevator pitch”?
Social Media & networking
Will help you pass the massage on who
you really are
5. * Join relevant group
* Post Q&A
* Update statues
* Pay attention to who is viewing your profile
* Check companies for relevant connections
10. * Put it all out there
* Let your friends on web know you
are looking for job
* Update status
* Add recommendations
* Key words for your expertise
used by recruiters
* Take part in discussions,
post articles relevant to your profession
11. * Easy & recognizable user name
* Add URL
* Clear image
* Detailed geography
* Find people to follow
12.
13.
14. Blogs
* Put you name on the title
* Make content easy to share
* Post with video/pictures
* Engage in dialog
* Gain expert status by showing & sharing your
knowledge
* Follow niche blogs & post comments followed
by links to your URL
* Optimize your search engine visibility
