4. Why Blog? Have a plan What do you want to broadcast? Who are you broadcasting to? What’s the purpose of your blog? Communication Dialog Making connections Informing
5. “Blogworthiness” Book reviews Featuring new acquisitions Promoting a theme Post information about programs and events General library news Offering expertise http://www.libsuccess.org/index.php?title=Newspaper_columns_and_blogs
6. “Blogworthiness” Short and sweet Journalistic approach 500 words or less Librarian in Black = good example Audience effects content Observation Surveys
8. Communicating Post at regular intervals Commenting Discussion questions Decide comment policy ahead of time Co-authoring http://www.librarybytes.com/2005/12/now-thats-library-blog.html
9. Community Outreach – patrons and funding Giving the library an identity and personality Justify the library’s physical space Newspaper columns http://www.libsuccess.org/index.php?title=Newspaper_columns_and_blogs
10. Links and Resources Hyperlinks Articles Blog itself can be a resource Hours, location, phone number, website URL, calendar, news, OPAC, etc. http://www.aadl.org/
13. Microblogging Short, frequent updates Announcements Special events Real-time communication Reference service Direct Message materials alerts Short newsletter networking http://lis5313.ci.fsu.edu/wiki/index.php/Twittering_Libraries
14. Microblogging Negative aspects Missing out on the exchange Barriers to communication http://meredith.wolfwater.com/wordpress/2009/07/22/whither-blogging-and-the-library-blogosphere/
