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3. Meaning we don't like to think, so
we're always pretty easy to sell if
whatever is we're buying is
"automatic" or "hands-free" or the
ever popular "set-and-forget."
4. After all, who wants to sit there and
watch something if we can be doing
other things, while that "thing" is busy
taking care of business on its own?
5. Often times this is presented in
business terms as "turnkey," meaning
all you really need to do is press a
button and watch the business run on
its own.
6. To be sure, this is a highly desirable
trait, and very marketable if it actually
works.
7. Nobody wants to buy ANYTHING
(business or not) that's going to come
with a complicated set of steps and
instructions.
8. But since it's such a huge marketing
trigger, it's often times abused.
9. Check any "work from home" forum in
the "business opportunity" section and
you'll find endless "systems" being
sold that are heavy with these terms.
33. Like riding a bike, playing an
instrument (if you can) typing, driving,
etc.
34. The best part is that ANYTHING related
to prosperity is related to other
people.
35. And humans come pre-programmed
with a HUGE set of tools that allows us
to talk to others, find out what they
want, and then use our creativity of
figure out how to help them get it.