1. Privacy and Security
in Web 2.0

2. Our control over privacy

3. Losing control

4. Losing control

5. Losing control

6. Losing control

7. Losing control
Legal?

8. Personal Information Sharing
Willing to share Unwilling to share
Global innovation outlook: Web 2.0. Security, Privacy, and Web 2.0

9. Privacy in Web 2.0
1 What will be collected and shared?
Explicit: Facebook message, Like friends’ status, tweets
Implicit: Mouse click, mouse movement
2 How will our private information be used?
91% Of employers use Twitter, Facebook, and LinkedIn to screen job applicants
Facebook can do anything they want with your content (according to their TOS)
“(For Google,) the advertisers are the users and you are the product.” -- Don Norman
3 How others act?

10. Security
Average 28.5 people are becoming victims of identity theft each minute in 2006

11. Security
Phishing

12. Security
Average 28.5 people are becoming victims of identity theft each minute in 2006

13. Password

14. Password

15. Who is responsible
Global innovation outlook: Web 2.0. Security, Privacy, and Web 2.0

16. Security in eCommerce
Post messages
Import personal profile
Authentication
Web 2.0 Site API
Crawling
Hacking
Spamming
Light-weight and Service-based

17. Security in eCommerce
Firefox, Chrome, CMS
Plugin
Virus
Users/Developers
Trusting users as co-developers

18. Security in eCommerce
Web 2.0 Sites
Hacking
Mobile phones
Tablets
Laptop/desktop
Access via multiple devices